Entity Graph

Canonical machine-readable identity for The Best SEO Podcast, its host, and publisher. One #person, one #organization, one #podcast @id, referenced across the site.

{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Person",
      "@id": "https://matthewbertram.com/#person",
      "name": "Matthew Bertram",
      "alternateName": [
        "Matt Bertram",
        "Matt Bertram Live"
      ],
      "image": "https://www.bestseopodcast.com/img/matthew-bertram.jpg",
      "jobTitle": [
        "Owner & CEO of EWR Digital",
        "President of ModalPoint",
        "Chief Marketing Officer of OGGN"
      ],
      "url": "https://matthewbertram.com",
      "description": "Host of The Best SEO Podcast since 2009 and owner and CEO of EWR Digital. Helps companies win visibility in AI search (GEO and AEO). President of ModalPoint, CMO of OGGN, AI keynote speaker, creator of DIG® (Digital Information Governance), and author of eight books.",
      "disambiguatingDescription": "Matthew Bertram, Houston-based creator of Digital Information Governance (DIG) and the LLM Visibility framework; Owner and CEO of EWR Digital, President of ModalPoint, host of The Best SEO Podcast. Not the S&S Promotions / Future Point of View fractional CTO of the same name.",
      "knowsAbout": [
        "AI search visibility",
        "LLM Visibility",
        "Generative Engine Optimization",
        "Answer Engine Optimization",
        "Search Engine Optimization",
        "Content strategy",
        "Digital marketing"
      ],
      "sameAs": [
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        "https://www.linkedin.com/in/mattbertramlive/",
        "https://orcid.org/0009-0004-0720-5321",
        "https://doi.org/10.5281/zenodo.17042750",
        "https://www.crunchbase.com/person/matthew-bertram-c7ef",
        "https://muckrack.com/matt-bertram",
        "https://www.amazon.com/stores/Matthew-Bertram/author/B07FCQXDC7",
        "https://openlibrary.org/authors/OL7787306A",
        "https://www.searchenginejournal.com/author/matt-bertram/",
        "https://www.entrepreneur.com/author/matt-bertram",
        "https://about.me/mattbertram",
        "https://gravatar.com/mattbertramlive",
        "https://www.facebook.com/mattbertramlive1",
        "https://www.instagram.com/matt_bertram_live/",
        "https://www.ewrdigital.com/author/matthew-bertram/",
        "https://podcasts.apple.com/us/podcast/id303672420",
        "https://isni.org/isni/0000000530444216",
        "https://www.goodreads.com/author/show/70950946.Matthew_Bertram",
        "https://github.com/mattbertramlive"
      ],
      "worksFor": {
        "@id": "https://www.ewrdigital.com/#organization"
      }
    },
    {
      "@type": "Organization",
      "@id": "https://www.ewrdigital.com/#organization",
      "url": "https://www.ewrdigital.com/"
    },
    {
      "@type": "PodcastSeries",
      "@id": "https://www.bestseopodcast.com/#podcast",
      "name": "The Best SEO Podcast",
      "alternateName": [
        "The Unknown Secrets of Internet Marketing",
        "Best SEO Podcast"
      ],
      "url": "https://www.bestseopodcast.com/podcast/",
      "description": "Getting found, named and cited by AI search. Running since 2009, over 5 million downloads. Host Matthew Bertram owns and leads EWR Digital in Houston, so none of this is theory; it is what he sees in client work every week. Every week: operators, analysts and specialists who have run the thing they are talking about. What still works, what quietly stopped working, and what to do on Monday. 690+ episodes. Produced by EWR Digital. Formerly The Unknown Secrets of Internet Marketing.",
      "image": "https://www.bestseopodcast.com/img/podcast-cover.jpg",
      "webFeed": "https://rss.buzzsprout.com/2019013.rss",
      "author": {
        "@id": "https://matthewbertram.com/#person"
      },
      "publisher": {
        "@id": "https://www.ewrdigital.com/#organization"
      },
      "producer": {
        "@id": "https://www.ewrdigital.com/#organization"
      },
      "sponsor": {
        "@id": "https://www.ewrdigital.com/#organization"
      },
      "sameAs": [
        "https://podcasts.apple.com/us/podcast/id303672420",
        "https://open.spotify.com/show/4nvjY61QJE93ZCIXWg6wZd",
        "https://www.youtube.com/@BestSEOPodcast",
        "https://www.iheart.com/podcast/1010-the-best-seo-podcast-unlo-86297321/",
        "https://rss.buzzsprout.com/2019013.rss"
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https://www.bestseopodcast.com/#website",
      "url": "https://www.bestseopodcast.com/",
      "name": "The Best SEO Podcast",
      "publisher": {
        "@id": "https://www.ewrdigital.com/#organization"
      },
      "about": {
        "@id": "https://www.bestseopodcast.com/#podcast"
      }
    }
  ]
}