Should I link out to external sites from my content?

Yes. Linking to high-quality, relevant, and trusted websites signals to search engines that your content is also high quality. Sites you link to will likely notice through their own SEO tracking, and you may earn a reciprocal link, comment, or social share in return.

Yes. Linking to high-quality, relevant, and trusted websites signals to search engines that your content is also high quality. Sites you link to will likely notice through their own SEO tracking, and you may earn a reciprocal link, comment, or social share in return.

From Engagement Factors for your SEO Plan - #SEOpodcast 258

The Hilltop algorithm signal tells Google whether a page is a hub of information, and that status is determined by the quality and relevance of its outbound links. The episode recommends linking to at least three quality relevant sources in every piece of content published.

From 21 Actionable SEO Techniques That Work GREAT in 2019 #464

The episode calls this a link building tactic. After publishing, you contact that site through its contact form and let them know you included a link to them. They will likely return the favor by linking back to your post.

From A 15-Point Checklist to Make Sure You’re Publishing Worthwhile Content by Julia McCoy #320

Yes. The hosts say linking out, for example to Wikipedia or manufacturer pages, creates a good experience for the Google user. A dead-end page with no outbound links is not considered a good experience by Google, though you should avoid linking to competitors.

From Things That You Should Stop Doing With Your Website - Internet Marketing Podcast 189