5 Enterprise SEO Trends To Watch In 2023 Ep. 570

hi and welcome to the seo podcast unknown secrets of internet marketing my name is chris burris one of the owners of ew just keep going matt don't like don't get fixated on my mispronunciation welcome back to another fun-filled edition of the podcast my name is chris burris one of the owners of ewr digital if you've been listening to this podcast you probably know that yeah yeah and if you haven't now you know and i'm also the lead strategist here at ewr digital and we're doing fun stuff every day to teach you how to rank higher including socks like look look at these i know these are yours oh i i forgot to do yeah thank you yeah you're welcome that's a gift for you i feel like yeah your strategies have improved to the point finally you deserve the google thought oh well thank you we've been doing this podcast what five years together it's at least four right five it's close to six it's close to six right so yeah finally you get the socks thank you i appreciate it i've made it my socks are beer socks i don't know it's like a european thing i feel like like english people always have like cool socks and it's it's cool very british of us yeah how's your british accent you're going like across the spectrum slurring the words to british or across the pond oh that's all right so let's let's jump in this the article that we're going to be talking about today is five enterprise seo trends to watch in 2023 um this is from lemuel park uh we've done an article of his before patiff to you lemuel yeah we appreciate you at search engine journals where we found this article before we get into the article there's something that we that we got to throw out there what's that it's a review and and guess what it is matt it's five stars uh it's from saeed hassan it says i had an outstanding consultation with adam gregory regarding seo

and ppc his expertise and professionalism truly shown through as he provided insightful advance excuse me insightful advice tailored to my needs i am eager to schedule another meeting with him and highly recommend his services to anyone looking to improve their online presence exceptional experience patiff to you saeed uh well done adam adam's seen that did he post that in in the company chat i i don't know if i'm going to there you go there i'm gonna i'm that is from the free consultation that we'll mention at the end of the show um we deliver now yeah yeah well that will tell you how to get like this is the teaser you gotta you gotta sit through five enterprise seo trends to watch in 2023 which is why you're here anyway uh and then we'll tell you how to get that free consultation how to get the great exceptional experience that saeed got um in this case it was with adam it could be one of our other internet marketing experts um but you will get value yeah absolutely we've been working hard and uh adam's been on the list five plus years and uh he's great uh marketing consultant so yeah should we cover a sponsor right now yeah we should yeah but i i think let's get in the article okay um let's do that yeah all right and and again the article is five enterprise seo trends to watch in 2023 lemuel park seo is changing from updates and algorithm changes to advancements in ai it is changing as purchasing power continues to shift and paid marketing budgets dwindle and i look at that more from the perspective of hey if you're focused on say google ppc then it's shifting not only to youtube which is the same platform but it's shifting shifting to facebook and tiktok and instagram and well i i am seeing like conference budgets right conference budgets have gone down tremendously since covid oh yeah people are uh doing things a little bit different people are leaning out the

budget so i know what he's talking about but i agree with you uh maybe it's just getting dispersed other places but a lot of clients have a lot of fresh budget there's been shifting of marketing dollars as there always have been now seo given that understanding is increasingly important for business executives who are looking to stay ahead yes first let's kind of define look at what is enterprise seo enterprise seo is the fundamental and strategic execution of organic programs across enterprise level organizations there's no surprise there in that definition at all um this involves i would just say enterprise seo is is that you're dealing with a lot more challenges you're doing a lot more moving parts you're dealing with a lot of like like legacy issues um you know you're dealing with maybe websites that were built in like old frameworks that you might not be able to change stuff and really seo is something that's having to be incorporated across uh departments and and the learning and education you got it's you know seo i've always said seo is like it takes a village to do seo properly and within a big organization there's a lot of like red tape and things that you have to deal with and navigation around that and so the approach to enterprise seo is very different than like a small business owner that sort of thing so yeah and and really lemuel goes on to say this involves managing large-scale seo projects for organizations with large websites obviously large brands with multiple departments and infrastructures are typical examples enterprise seo also involves stakeholder management planning and strategy and alignment with corporate goals compared to regular practices meaning um well twofold meaning there so one uh corporate goals what are the regular practices of the corporate goals and how does seo fit inside of those or or mirror those and then i would also say kind of just a lot of our listeners are maybe not in the enterprise level that's been some of them are and some

of them are yeah um that regular practices do have to have some modification when you're at the enterprise level and you need an organization that can manage the stakeholders i think that's a really important point no i i think that that that's pretty important and also a lot of these enterprise sites sometimes the clients don't even want you to touch them their it department's like no yeah security no you can't even touch it so you have to work around some things so yeah all right so what has changed in enterprise seo um in 2023 we see seo being ingrained in organizations and ai being infused in seo well chris previously in 2022 they said it was about improving cross-channel broader departmental collaboration advancing workflows reporting processes and systems so that was the focus in 20 yeah that was the focus last year now you know chat gbt is on uh the fire stage and everything is about ai and i think this article i did breeze through it is is basically a lot about how ai is incorporated into this but i will say the one thing that really shocked me is 90 of organizations are planning to use seo in 2023 that means seo has arrived before we had to fight for a uh you know what about the article that said seo is dead oh wait it said seo is dead long live seo okay yeah the king is dead long live the king long live the king yeah um yeah fully 90 of organizations planning on using seo those are big and small organizations so here's five essential enterprise seo trends to watch in 2023 one of the trends to like just i feel like this is more of a selling point yeah than just a trend compounding seo value so companies focused on seo see a compounding return on their investment yearly and i'm gonna like i literally wrote repeat that because that's worth repeating and i think dwelling on companies focusing on seo see a compounding return on their investment

yearly so first off if you're listening you're like compounding return on their investment yearly that sounds like a good thing right compound interest is what the the first third wonder of the world or whatever so this sounds interesting what does it really mean well what's really interesting is um some of the some moved ahead to the next chart well this this chart's pretty great yeah i wish i could show it to everybody actually you know i don't have i have my computer switch over to it but i'm gonna do it this way look at this cool chart right here yeah good um essentially what i'll tell you by the way if you saw that chart you're probably watching on youtube you should subscribe and follow and click the notification you should i mean we're gonna add some after effects and we're gonna even start editing our podcast maybe so get excited for higher quality content um but what i will tell you yeah is a lot of the people that i follow online this is a theme that i don't know is getting passed around and they're talking about uh the person i was listening to was talking about how if it takes you three weeks to launch a campaign versus three days and all those learnings and all that knowledge and if you can reinvest that and reincorporate that he was kind of pitching the compounding effect of starting early start fast learn from it and over time that compounding value will be outsized what's going other places so it's interesting i don't know if there's like talking points that are like being talked around passed around but but i like this as a selling point and the data is saying that um through seo if that page can get 20 percent more keywords by the way that's what the data showed yeah i'll talk about that go ahead and finish uh 120 percent lift in traffic yeah that is so think about it think about it in this way right to boil it

down you've done good seo right you've done it well in a competitive area let's say you hold that ranking right which you got to keep doing stuff you want to continue the link building you want to continue building content that's maybe around it but if you just do that then you get the value that you put into it this year yeah and you also get that same value next year and the point that this is so so um lemuel works with a company bright edge it's a fabulous enterprise level piece of software for seo right they track the performance of the top ranked pages for the top 1000 e-commerce terms over the last year and they found that this year those same pages are driving 20 more keywords so so say you did your seo and you target a particular keywords and then now next year you got those keywords still and you have added 20 more keywords well i think that the ai and the algorithm is starting to be more intuitive of what you're trying to say i'm seeing pages that are ranking for keywords and the keywords not even on the page yeah right so it understands your intent and it's showing that more and it's not a mistake let's no also throw that it's good yeah it's good and so it understands your intent and so the clearer you can be with the signals you give google from your seo from your on page all the way to your off page it will produce more traffic and typically there's a handful of pages that are producing the lion's share of the traffic on most sites and so if those sites but really that correlation of okay 20 more keywords again we're talking e-commerce sites maybe it's at scale i don't know but producing 120 more traffic that's pretty incredible that's a really strong piece of data but certainly like compounding is something that works across the board and we've found that with clients you know you spend money on ads as

soon as you stop the ads it's gone yeah you don't get any residual benefit really where that 10x or the 30x or the i was going to say 7x because i've seen 7x consistently with seo like consistently i can solidly say there's 7x return but when you stop spending on the seo that return goes up dramatically right oh yeah because it's infinite return yeah it's continuing to work so every year it becomes more or every month or every day it becomes more and more for for what you do so i'm glad that large corporations are seeing the power of seo and and the mule makes the point that as users engage with your page that builds authority and as the more searches emerge relating to that page they are shown for those different keywords right so that's the point of adding another 20 of keyword placement you know placement for that page for a 20 it's a snowball effect basically so the summary the work done by seo pros today also pays off in the long run i did put a caveat here oh right and you're here i'm excited like this is why you listen guys yeah so the caveat is when and if you go through major website updates or renewals you got to make sure your seo carries over to the new updates the new renewal right so if you're compounding and then you start from scratch like you've got to be really careful so some best practices around that is um could make a whole another podcast certainly yeah certainly keep your site structure very very similar yep uh you might want to make not identical yeah yeah you might want to make small changes um you know rebrands are really tough uh if you change the content on a page by over a certain amount uh it looks at as a new page and it starts to re-rank it yep and so there's a lot of things that you got to watch for when you're transferring a site when you're

rebranding a site um when you're redesigning pages a lot of the designers if they don't understand seo they're just going to wipe it away clean yeah and then you're gonna be like why is that page not ranking then you go look at it you're like it has nothing to do with the previous page well it has nothing to do with the previous page and all the interlinks are broken and the headers are different like you you want to stay uh on top of the fundamentals and you certainly want to continue to do that spring cleaning that housekeeping on the website what what i really like to do on um really large enterprise sites that we we have good budget for is i like to i like call it like pruning the site so i i look at what's doing well and everything should typically be going in the right direction unless there's you know a penalty or some kind of problem that that dealt with us coming in uh but i like to prune the sites to look at what keywords are not ranking well why are they falling and then i typically go look at those pages and then there's like a blatant something there that that i can clean up and fix and that always feels good yeah that's a we've done a number of podcasts that on that like why go back and visit old pages for uh from from an seo perspective i'm sure you can find i don't know over well i mean over the last 36 months there's been so many different updates and there's so many different things but the best practices do ring true but did you say updates oh yeah there's been a ton of updates oh well that's interesting because that's number two okay five enterprise let's do that to watch in 2023 so search updates best practices and search engine algorithms is a trend you want to focus so we're only in q1 of 2023 and the pace of change and innovation especially when

you take into consideration ai has been rapid yes one of the biggest challenges facing any type of seo marketer is keeping pace with change one of the ways you can do that by the way is to scribe subscribe and follow uh this podcast shameless shameless on any any any of the platforms they all know that did you know that only like three percent of people like um follow puppet podcast really like or not podcasts but like pages like it's like almost nothing yeah so it's very small but a lot of people listen they just a lot of people listen but they don't they don't they don't uh click that notification hey you can become a three percenter all you have to do is subscribe sounds great all right so let's look at some of the stuff that happened in 2023 some of the updates i pulled that term by the way that data i don't have that actual real data so i just want to caveat that yeah i know the data is very small but i i totally made that up and i set it with so much authority that i i didn't i didn't want to be i think it's real now if i believe it it's real right all right uh page user experience update updates such as page experience core web vitals were introduced to ensure ensure to help people get quick results and that their websites that they're pulling up content on render fast improving site functionality and producing engaging relevant content is the key to succeeding in this particular environment and those are things that google has always emphasized so well think about it and if a page takes i i have data for big is it real data or is it no this is real data i actually have a debt that i built on this okay yeah on uh amazon and walmart and best buy every second that a page takes to lose they lose like thousands of dollars yeah like i think it's tens of thousands

well amazon yeah so everything has to be instantaneous that's what people are looking for so if your website takes like longer than even five seconds five seconds was like the threshold two years ago longer than five yeah it's probably like more like three now people get impatient and leave and you're leaving a lot of opportunity on the table so making your site as light as possible loading as quickly as possible is key yep paramount use that cash paramount i like that word uh all right product algorithm updates this update was introduced to empower consumers help them make better informed decisions when purchasing products if you are selling products online take pride in your professional capabilities by offering expert advice and content that customers can trust that's probably the biggest thing i've seen with e-commerce if you're selling something similar you're using the stock content yeah and the stock content and nothing original and why would google want to rank you and like why would someone want to buy from you you want to have those reviews that's really important you want to have the schema actually for the reviews and the product schema you want to have videos you want to have testimonials um you want to have a product user information you want to make your page if you're selling something similar something else absolutely better and that's why i'll rank more and it's got to be original content i feel like you're saying provide a good experience to the google user and then google will look favorably upon you all right number three updates last year helpful content update google launched the helpful content update to help guarantee users access to the most informative search results okay uh in 2023 website owners and creators must develop materials tailored to human readers not to the digital to the robots or the digital spiders automated tools that spin up similar content are now easily recognizable and ineffective because they're easily recognizable and and and just a warning like we did a podcast on ai um

be be aware that as easily as ai can generate content google can identify that content as ai generated uh and google did come out and say hey if it's still if it's good content and it's ai generated um and our users are looking for it they'll still rank it it's not gonna there's no penalty associated with it at least not yet well what i would tell you is ai content today can only write what has already been written yep right and so we all know that content that's already out there google's already familiar with it right and so if you're not saying anything new or original why is it different than what's being shown right and what we do know about google right now is there's so many pages and so much content be created all the time they have said that they're indexing less yep and you know they're unindexing a lot of things we've seen clients come in blogs are getting undid next because the blog is not offering anything new or original google's like i don't even need this in the search we got like thousands of searches for this nobody goes past the second page like we don't even need this anymore so really being creative and original and engaging and and all the things that you've always needed to do ai can help you do that but you still need to put that originality and that human touch on it or google's going to be like hey i've already seen this before and it can it can pick that stuff up pretty easily um you know there there's actually some debates with some of the uh top tier uh brands or or magazines like uh and ai content is something that they look at like how much ai content is this but what i've also seen is legit written handwritten content show up as ai oh yeah like so it's you know it's all about originality right so so you want to you want to weigh that and use ai

to leverage what you're doing to better explain stuff i like to use it for outlines but you know just to have it write your whole content for you not to say if there's not a lot of content about it will it will it will it not rank like certainly in some instances it will but you don't want all ai content you want to use it as as a framework a framework and a support tool and and things of that nature and in my opinion all right number three enterprise seo trends to watch in 2023 ai has gone mainstream with conversational ai and chat gpt right back on it ai has been revolutionizing the marketing world for some time uh introducing us to a new era of in of innovation uh the introduction of chat gpt has accelerated how search engines innovate and compete this includes google bard microsoft bing chat box it is important to note that conversational ai applications mostly are standalone experiences right now yeah right now interest will grow more as ai is infused into search engine algorithms well also what i would say is seo uh for those that you've been listening for a long time know this um it continues to evolve right yeah it just in digital marketing and seo continue to evolve and there's always something new it's always a moving target and that's why it's so important to stay on top of what's new because what i can tell you is i remember when uh g bp listings okay yeah right google business profile listings they've changed the name on it when you could start adding a lot more content to that like being some of the first to do that uh had an outsized effect yeah right and then everybody started doing it and the laggards came around and then you know what everybody's pushing something else new and so you always want to look at what's happening new um and not just as a shiny object but like really how can it be incorporated um

and we've seen that with social media search engines right we've we've seen um uh what was it live remember when live was was the big thing right and going live and then it was shorts and so it continues to evolve and will continue to evolve absolutely as technology advances detection systems will become more sophisticated sticking firmly to eat standards and helpful content guidelines remains critical it's interesting that he's got eat he's got it correctly eat yes he does but then he's only got expertise authority and trustworthiness he's missing the experience experience it's supposed to experience expertise authority and trustworthiness that that i actually have a blog on each one of those i need to write a blog on the experience piece that they just added it's on my like checklist to do um but it that is making the biggest difference in these updates like they want to they like so i i've used this example i've started to do a number of speaking talks again uh did like three this week but essentially um they want examples to prove that you did it like think about it like this if i say something and a doctor says something yeah right what who who should carry more weight and what they say are you talking about marketing well i know i'm talking about not marketing i'm talking about a doctor says something medical like so your money your life well the doctor should carry carry more weight right and that's where that um uh authorship comes in and that's where like schema and like linking everything together and your online profile needs to match with what's happening in the real world and then think about that okay you got two doctors talking about something what doctors should carry more weight well it depends what they're going to be talking about the expertise they're looking at where you went to school they're looking at do you have bad reviews like they're looking at your profile to say who should carry more weight because these two people

are saying the same thing so again they're trying to mirror what's happening in the real world and they're doing that through this framework of ee eat yep and and proving that experience it's hard to fake that experience it's hard to fake a video testimonial review right and um i do believe this and i've already seen this i don't know with facebook the blue check mark yeah like i said that as soon as elon musk did it with twitter i said they're gonna go to this because there's so many fake accounts out there it's going to be a lot hard to fake it if you have to pay for it and have to verify who you're at and i think that on even platforms like linkedin that's going to start happening because there's just so much spam out there you you mentioned sorry i'm on a soapbox it's hard to fake a review i did just see and i don't know if you saw this an episode of joe rogan interviewing the chat gpt ceo okay except it was entirely voice and content created by ai i think i saw shorts for that or something like that yeah it started off with joe rogan his voice yeah saying i'm not joe rogan i'm an ai and like this is my voice and i'm going to interview the ceo that's so wild like it's inception kind of stuff very much so uh chat gpt presents both opportunities and challenges we've kind of talked about those for the enterprise seo in 2023 automation will be essential to scale right like this that's going to be used you know the the mom and pop store the the smaller organizations probably don't need to get into chat gpt maybe their marketing organizations will because they're doing things at scale but when you get into enterprise there's just so much content that you're going to be creating so much creative ideas and that gets touched on here in a second in fact let's say it ai should help free up time

to focus on creativity strategy and digital alignment if you're doing it right so what we just did is we built uh uh a chat gpt checker on content against the eat guidelines okay so basically we can qualify based on what uh chat gpt knows about eat to tell us how good this content is ranking to hit these key metrics and there's a lot of kind of automation where you can get um you know like the seo to do different things right like you can get it to like run quick tasks um uh like even linking stuff together like it's just like recalls and writing like easy code from github and stuff like that so that's something that we're starting to play with is uh can we hit a button and create sequences to get uh the certain things to happen yeah and you know you you can only do certain things at scale you need to also have a good operator and and understand how these things happen but we've been playing around with a bunch of different things and it's it's been fun exciting roads ahead uh all right number four again five enterprise seo trends to watch in 2023 data lakes and business intelligence become vital i thought when i first looked at this it was like data dumps because there was like the yandex dump that we talked about and i was like that you know like big is he predicting a yandex data dump in in 2023 um i think uh i think become vital is probably not right it becomes more vital right like it's already vital and then according to salesforce the company right nearly four in five marketers believe data quality and intelligence are among the most important factors driving marketing performance i love i would say it's the number one analytics like you need to know what's going on it's the backbone of everything that's happening i love the phrase marketing is math who will have it right marketing is math you gotta have this creative component

winning a shirt yeah marketing is math and then you put with that creative component you put the math behind it and then you actually have marketing yeah right like that's where it comes to go seo professionals need to analyze more data to understand how search engines index and rank marketers need to monitor website traffic track keyword performance and analyze user behavior behavior to optimize their websites and improve their search engine rankings so this is something that if anybody's listening to this i would love comments uh if you if you hear this part of it hopefully but if you're doing yeah if you're if you're doing seo okay and you're doing it every day and you're doing it day in day out and you leap breathe sleep it right repeat whatever i kind of like feel like i'm talking to the algorithm oh yeah you're speaking like i'm kind of like i like know what the algorithm is saying to me i know what's happening i know why certain things are happening and like i just kind of feel in sync with the force i don't know in sync with the algorithm it's weird i don't know if anybody else has that but i certainly if you do let us know yeah um and we'll get you the help that yeah yeah exactly no that makes sense right like you you you get in tune with it and you're collecting a lot of data and it becomes an intuition right yeah right but it's data collection and it's learning and it's also data collection that's happening at a subconscious level like that's that's that's a reality that i believe um all right data lakes just in case you were wondering are large repositories of raw data that you swim in that can that you can swim in that you can do jet skis in uh that can be processed and analyzed to extract valuable insights that are playing an increasingly important role in seo i would say that that's like one of the number one things

is understand having more data seeing more uh doing something yeah just doing more tests like understanding it having like as big a data as possible then you start seeing those trends and those patterns i think even ai will start helping recognize that like you know be interesting uh like ai written white papers like i bet that's like a thing um so i don't know i'm i'm excited it's fun that is fun all right search business intelligence can help enterprise seo pros view trends at a macro industrial level and adding a granular category level those are kind of the broad and narrow focus that you need to be making intelligent decisions yes all right number five this is the last of enterprise seo trends to watch in 2023 seo and the provision of total experiences and services i didn't write the word repeat next to that but i am not sure that that's really clear and we're gonna about to make it more clear so seo and the provision of total experiences and services so enterprise seo extends beyond just optimization it evolve eve evolves i think he meant involves cross departmental management the use of business acumen and the managing of results across an enterprise yeah and we've had other kind of enterprise seo podcasts where we've just you it's a collaborative effort yeah and and it is cross the entire organization that really needs to be involved uh in 2023 enterprise seo management will involve a deeper focus on the following training and certification of seo content and digital across organizations we're doing that ceo cmo and seo alignment on goals and outcomes again cross organization technology and platform training and management yep evangelism of results internally and externally and then greater collaboration with it and balancing ai and human capital like that's a pretty good list for seo management in the 20 in 2023 one of the things that he made in and i glanced i almost considered not including but i thought it was interesting so when you're thinking in terms of

seo and how it really does involve all the departments it actually is part and needs to be thought of as part of recruiting and retention of staff big big time i mean even online marketing like telling telling that story i mean why we started videography like what is it four years ago now is because it's important in the overall experience and and uh keeping the people on the site getting them to convert uh and think about it like recruitment that that's that's big people want to see your culture they want to uh find you showing up in different um areas like team building um there's so so many different things that that seo helps with but the thing that i wanted to mention or at least end on is that seo the thing i love about seo is that almost like it's a little bit delayed gratification but it's still gratification of you do the work and you see the results of the work like you see the impact you see the results and and now you know they're compounding and you know and you know they're compounding now you need to communicate that as the seo internally at a big organization with the rest of the departments because if if you're asking them to do a bunch of stuff or get a bunch of pictures or share a bunch of case studies or record some videos record some videos or whatever and then that loop's not closed for them and they're just it's like this black hole that's asking for stuff they're either going to resent it or they're not going to do it or it's you know there's it's like the emotional bank account yeah you've got you've got to you've got to show them what the success looks like to reinforce the behavior you want to complete that loop and and really it's very difficult at big organizations to get like anything done and so um making sure you share that part is is so critical in my opinion yeah i agree

i mean just like this review that was about adam that will make sure that adam sees right yeah and actually it will be um in in in the the company-wide chat like we want everyone to see that adam's delivering this value yeah to wrap this up remember of course the core fundamentals of seo have not changed nope utilize insights for intent focus on website experiences and infrastructure optimization create human-friendly content that is helpful and balanced for discoverability measure performance and utilize technician excuse me technology for efficiency and scale these enterprise seo trends will help guide your enterprise seo strategy in 2023 so okay my last point i promise last point so what i would say is okay great ai i think there's a lot of interesting stuff about it but what i heard and also what i know to be true is analytical insights and and making better decisions with data is the takeaway for this with me and that's where i've seen the power especially for enterprises like all these other tools to improve efficiency great but again if you're not making the right decisions it almost doesn't matter it's kind of like measure twice cut once but spend the time on the data it's just like copy the copywriters spend eighty percent of the time on the headlines yeah right and then they spend twenty percent on the rest yeah and so same thing focus on the data focus on the analytics that's what i would say yeah i think i think that's that's a good takeaway patiff to lemuel yeah uh for this article uh if you would like to grow your business with the largest simplest marketing tool on the planet the internet go to ewr digital for increased revenue in your business just go to ewr digital.com click the free consultation that's the one that we just read the five-star review about that adam did um schedule a time that works for you uh you can also find uh some similar stuff at best seopodcast.com make sure you know listen

we don't we don't ask for much like really we don't ask for anything um if you could if you get value out of this podcast go ahead and follow us yeah that'd be great go ahead and subscribe and go ahead and share this podcast just pop off a little email a little text message little instagram message little facebook message just reshare go find our social media and reshare the posts we're trying to make this too difficult just reshare one of our posts we would really appreciate that if you've gotten value in a certain part um i would say uh working on the best seo site so best seopodcast.com uh is uh next on the agenda actually it's probably more next quarter uh but we have audits we have workshops we have one-on-one consulting uh we have great services all across the board at ewrdigital.com please go check it out uh if you need help or you know somebody that might uh we are expanding we are adding to the team uh and we are looking to bring on new clients so check us out yes um and that that hasn't always been true like there have been times we're like hey hey let's put a hold on the clients we want to make sure that we're getting the right delivery and then let's turn on the ticket again so um like this is a window to get in uh yeah no we we've been we've been doing a lot of work internally we went through a eos program if anybody's familiar with that it's called entrepreneurial operating system book out there like an enterprise level uh operation system yeah no and and we've really been able to implement uh some of that stuff about six months ago we're really starting to see the compounding value yeah uh and uh we're looking to grow so yeah all right well until the next podcast my name is chris burris my name is matt bertram bye bye for now