#SEOPodcast291 - 15 Advanced Ways to Promote a Blog Post on Social Media

Hi, and welcome to the SEO Podcast, Unknown Secrets of Internet Marketing. My name is Chris Burris, owner of eWebResults. The un-owner? Really? Yeah, un-owner. Yeah. I'm going to follow up with Facebook. Got you. And I am Charles Lewis, your Client Results Advocate. Welcome back to another fun-filled edition of our podcast. This is podcast number 291. 291. Thank you guys for tuning in. As always, there is a tip from our previous podcast, and that tip is ... I'm supposed to read that, right? I don't hand it off to you, I read it. Create a 50-50 split between text and visuals for your content. Between text and visuals, and we're talking about on-page content, right? And we'll talk about some more blog posts and content today, but when you're writing posts, especially like long-form posts where you got a lot of information, create a 50-50 split between text and visuals, right? Those visuals could be video, could be images, could be infographics, could be anything else that's not text. But what you want to do is create that even kind of break between them so your text is easier to read, so people won't be discouraged when they see it and be intimidated by all that is reading. You can actually break it up so it doesn't look like a novel, even though it is a novel. Yeah. So, 50-50 split. 50-50 split between verbiage and visuals. Text. Hey, we are broadcasting live from Houston, Texas, and we are your friendly local neighborhood top position snatchers. Top position snatchers. And our mantra is ... Don't be a douche. Do not be a douche. We have an article today that has 15 points in it. So, we're going to blow through these points pretty quick. We're going to blow through these. 15 Advanced Ways to Promote a Blog Post on Social Media by Dwayne Shooter over at Search Engine Journal. So, we'll get into that a little later. Punch in the face to Dwayne. All right. Let's see. If you're in a position to have some sort of

electronic device ... Like one of these right here. ... and you can tweet. You should tweet. We ask you to tweet. Right to what you see behind us right now. Tag us in it. You see that correct? Yes, I see that. At eWebResults. Be sure to use the hashtag SEO Podcast. This is number 291. That way we can follow you back and do all of our social networking stuff. Excellent. Hey, if this is the first podcast you've listened to, howdy. Welcome to the podcast. We are from Texas. Appreciate you. That's why we say howdy. That's why I say appreciate you instead of appreciate you. Yeah. We just make it easier here. If you've listened to this podcast, you know what's going to happen. We did not get 10 likes or whatever. We did. It was kind of a slow week. What we do is if we get more than 10 likes on any one of our platforms, so follows, likes, whatever you want to call them, and we get a review, then we skip this section. We didn't accomplish that. We did get a review. I'm glad because I don't have a tear tattoo. What we'll do is tell you how you could leave a review for us. It's interesting because the review today has an interesting comment about when we talk about reviews. We'll talk about that- Interesting. In a minute, in order to leave a review for us, we've made it really easy. Really, really, really easy. Really easy. We like it on our G Plus local page. And you should know why. And you should know why. And we've made it easy to get there. All you need to do is go to ewebresults.com slash Google Plus. Or slash. Google Plus. Or slash. G Plus. Or slash. G Plus. All of those will take you to our G Plus local page where we ask you to do two things. Most importantly, write that review. Yeah. Hopefully that review is five stars. And after you leave that review, put us in a circle.

We'll put you in a circle. That way you can share some content with us and share some content with you. Next, price. You can leave a review has three steps. Go on to iTunes, create an account, write a review. Make that review five stars. And we'll be very happy. And we'll probably read that on air. Next, there is a way to write reviews on our Facebook page. Our Facebook page is now Facebook.com slash. E-Web Results. We have both of them still. Go to, in fact, so that one is devoid of reviews right now. Go to. Go perk it up some. Yeah. Facebook.com slash E-Web Results. And write a five star review there, please. And finally, Stitcher. Stitcher people who use Stitcher, which is why they're called Stitcher people. Stitcher, yeah. Is, they're brutal. They abused us in the beginning when we were having some kind of delivery of podcast issues. So, we'd love it if you left us a review on our Stitcher account. The easiest way to get there is to go to our website, E-WebResults.com. Click any link just to get off of the homepage. And in our right sidebar, you will see our Stitcher link. Stitcher logo. Click the logo. As soon as you get to their site, it's like, write a review. Like, the first thing you do right there. Boom. That's how it works. Hey, there are lots of ways that you can follow us, engage with us, be included with us. And they are Facebook.com slash E-WebResults YouTube.com slash E-WebResults Instagram.com slash E-WebResults And one more, YouTube.com slash E-WebResults All of those are ways you can kind of engage with us. If you've got a question, fire it off there. Ask us. Hit us up. I'll respond to you. Yep. Say something goofy and, you know, leave a review. If you're a PHP expert or a WordPress guru, we're probably looking for you. Yeah, give us a call. Leave an audio resume, 713-510-7846. We have free website analyses on our website. All you need to do is go to

our website, E-WebResults.com, and you will find a form somewhere to get you to the web result free website analysis. And do we have any cat algorithms? Hey, do that some algo cats today. Time for the favorite segment of the podcast, the algorithm. Yeah, so dig this algo cat. And it's really not an algorithm change per se, but it is a change to the search results page, which is why we bought it during this portion. And a lot of you probably noticed that. I noticed it the other week as well. Especially, so it was really two things happened. Okay. First, they went hyper-local. We talked about that, right? Yeah. And it's amazing how you go hyper-local, but at the same time remove half the local listings. Yeah. Interesting. Right? So they did that, and you know your local pack only shows three. That was the first change. Yeah. Today's algo cat is the other changes they made to the search engine results page, which is interesting because, you know, Google has always been under pressure about promoting themselves higher. Right, right. Putting themselves higher. Getting sued, I think, is the pressure you're talking about. So they just removed all links and reviews from Google Plus from the search page. All links to Google Plus. So, you know, if you would do a search, I don't know, let's say for eWeb results, then you would get our site, you would get our site links, you would see our local listing, and then you would see, with that local listing, links to G Plus and a review count. Right, right. You don't see the G Plus link anymore, you don't see the review count anymore. All you see is the first listings and then that map listing. Okay. And that's across the board for any brand name. The only way you will get that G Plus link is if you include Google Plus in your search phrase. Wow, okay. Interesting. I was like, why would they do that? What's making it more interesting is that once you do

that, below us will be our social stuff, Yelp, and things like that. And that's not just for us, that's for any brand. And so I think one of the reasons they probably did that was because of the flack and all of the attention people have been saying about them promoting their own products above us. It's either that or we're starting to see Google Plus probably phase out. Right. The actual phase out of Google Plus. Yeah. And so, but either way, it's necessary and worth mentioning because, ironically, it's harder to see reviews now. Yeah. It's harder to see them now. Now you actually got to click and then get to the map because that's where that click will take you if you click on that local listing is to the maps. And then once you get on the maps and you see all the other people, if you click there, then you'll get to the Google Plus page. Hmm. Interesting. Yeah. That is algorithm. Well, not algocad, but yes. Yeah. I'll call it algorithm cataclysm. All right. We got any tips or anything? I got some punches in the face. All right. Man, so I want to give a punch in the face to talk to the manager. I love that. Talk at, that's her Twitter name. Twitter name is at talk to the manager. Right. I love it. And so she hit us up. She says, at eWebStyle, we gave you a punch in the face on our blog post, Dear Google, Please Leave Restaurant Search Results Alone. Which is, by the way, at talk to the manager, great blog post. I retweeted it. I shared it. I commented on it. I read it. Yeah. And appreciate that link as well. And it was interesting because in the post she was complaining about something we talked about on a previous podcast. Yeah. About them changing the menus. Yeah. And making it hard to find. Yeah. And why would she suggest it what we've been on the phone literally talking to Google about. And that is

pulling the menu of any restaurant from the site because it's likely the most accurate menu. They need to have a schema markup, which I'm not sure that schema.org has a markup for menus. They sure wouldn't surprise me, but I just haven't really researched that. And if you do that, then Google will pull my menu from my site. On the site, yeah. Yeah. So, appreciate you to talk to the manager for the post, for the link, for tweeting me in it. We re-shared it. And then follow. That's what's up. Punch in the face to you. We used to have a friend of mine, Sam. You know Sam? Mm-hmm. That was like one of our phrases. Like, hey, talk to the manager. Yeah. So, punch in the face to them. I know, right? Funny how that works out. And that's it. That's all my tips. I got a little news, but go ahead. I got a little bit of news. So, this is interesting. Facebook is going to unveil the dislike button. Yeah. That's going to be interesting. I think it's going to be, you know, sometimes I find myself being a default hater. Yeah. All right. Like, I just, yeah. Let me hate first. That play the food you took a picture of does not look appealing. Dislike. Sorry. Yeah. Your baby got a big head. Dislike. Ooh, disliking a baby. Oh, yeah. I'm saying, like. Hey, don't write letters to me. Write them to Chuck. He dislikes babies. Only babies with big heads. Yeah. Is that one of those creepy out kind of things? Like, a plant, a clown. You know your baby got a big head. Dislike. Oh, I hate that kind of car. Oh, dislike. Yeah. Yeah. I'll probably dislike stuff before I read the post. Yeah. The picture. You're a picture disliker. Yeah. Yeah. It'll be fun to see how that unfolds. That'll be interesting. Next, I got is AT&T sues former employees for selling iPhone unlock codes. And they actually didn't sell the unlock codes, or they did or didn't know

where they were involved, but there was a company that had the unlock codes who convinced these guys that gave them $10,000 to install a piece of software so they could get to the unlock codes. And interestingly. They probably sold more phones. Well, the federal government now has made it so that you can't lock the phones, and so they're getting sued for something which is now legal. Oh, that sucks. That's kind of interesting. That's what's called bad timing. Yeah. See, they waited a little bit. Google has deployed their cute little auto cars, auto drive cars in Austin. I think, you know, Austin's around the corner. So, people don't run into them. Yeah. That's just a little help. And then Sharp is selling an 8K TV. Wow. Right? How much? 8K TV? Probably eight stacks? $133,000 for an 8K. I don't even know how big it is. Yeah. So, that was pretty interesting. All right. So, that's the... I got some news. So, let me get into some news real quick. Yeah, of course. So, we're talking social media, right? Twitter, they're going full HTTPS. But dig this, though. Only for outbound links. I mean, because Twitter itself is already secure. Right. Right? But anytime, like if we tweet and we tweet a link, I don't know, a link, let's say, to this podcast, right? That tweet won't be on a secure server because unless our site is. Right. Right. And so, what they're doing is every link that's posted in Twitter, they're wrapping it in their URL shortener and their URL shortener is using HTTPS. Okay. Interesting. They're trying to make their links a little bit more secure. And I can appreciate that. Another thing, we talk about Pinterest sometimes. Right. We don't want to push it that much. But there's a market out there for people who use Pinterest. Huge. Yeah. Well, 100 million active users. Apparently, 100 million huge. Yeah. They just released that number the other day. Wow. 100 million active users. Active users. Yeah. And so, I thought that was interesting. And

so, is he. Install the... Install the plugin. Boom. Yeah. I'll probably pin this... Well, I'll probably dislike more than I pin. But, you know, it's there. And dig this. And I'm actually happy about Google for this one. So, Google is doing their first lawsuit towards a search marketing company. Okay. Because it's a company called Local. Oh, my God. I didn't write it down. But, anyway, they have those robo-calls, the automated calls that act like they're Google. Hey, we're calling you to update your Google profile. How many times do we get that crap? Three a day, four a day, ten a day. Yeah. And so, Google is fed up with it. And they're suing this company. Because they lead the industry in the amount of robo-calls. Wow. Get them, Google. Yeah, get them. Get them. And last one. WordPress... Yeah, I'll definitely like that. Yeah. WordPress brute force attacks. We've all heard of them. Yeah. Man, according to security, they're at an all-time high. So, dig this. There were five million per day at the beginning of the year. And as of the second week of September, they're at 35 million per day. Wow. Brute force attacks. Wow. Ladies and gentlemen, if you're using WordPress, please make sure your username is not admin. Yeah. And make sure your password is probably auto-generated so it's, you know, very secure. Because the last thing you want to do is get hacked. And do some research on locking down your stuff. Yeah. Because there's a lot of value. A lot of people trying to break into it. Yeah. So, that's my news and my pertuss. All right. So, here's our review. Right? And the review is four stars. But it does deserve harmony. So, we're going to say that Dion Love Rich has given us four stars. Oh, that's a little harder. Because the review is awesome. All right. So, Dion says, four star, bitches. You lost one star. Hold on. Start over now. Four star, bitches. Yeah, there you go. Four stars, bitches. You got to say it

in the, what's the Asian guy from Hangover? Oh, yeah. You got to say it in that voice. Four star, bitches. You lost one star for too much self-promotion at the start of each podcast. Surely, it would make more sense to ask for reviews at the end when you have qualified yourselves to new listeners. That's a valid point. Appreciate that. Yeah. Great point. And I'll address it in a second. Either way, this is the best SEO podcast currently available. Highly informative and entertaining. The SEO rock stars wish they were as cool as you. Oh, man, she earned a bunch for that one, though. Rhythmics punches in the face. So, Dion, the only thing that I want to say about the new listeners is we just, anybody worth their weight, they're actually going to listen to it more than once. The others. That's a great tip, though. Yeah. And frankly, we may just ask for reviews at the end, too. That's what you get, bitches. With my rhythmic punch in the face. Review number two. So, if you just left a review on iTunes, we're going to ask you to leave one on G+, or Stitcher, and, you know. And anywhere else. Cool. Dion, punch in the face. Punch in the face to you. Great tip. Appreciate you listening. Appreciate you tuning in. Pass the potatoes, obviously. Yeah. So, thank you so much. Awesome. That's all I've got for potatoes today. So, let's jump into the meat. So, again, man, big rhythmic punch in the face to Dwayne Shooter and the good fellas over at Search Engine Journal. He posted this article, 15 advanced ways to promote a blog post on social media. Where it advanced was a little stretch, but I get it. You know, clickbait, I understand, and it worked because I clicked. And so, with that. And we're going to blow through these. Yeah, we're going to blow through these real quick. And so, I do want to say, talk about a couple stats he mentioned at the beginning. He said companies that blog

have 80% more visits. He also said that businesses with over 200 total blog posts got six times more traffic than those with under 20 blog posts. Makes perfect sense. And we've seen that, you know, we tend to post for all of our SEO clients that, you know, get two to three blog posts per month. And what we've learned is that those clients of ours who've been on us eight months, nine months, who end up with 30 or 40 blog posts, they get more traffic. Yeah. It just happens that way. So, let's get right into it. Number one, he says, mention those mentioned and cited and included in the post. He goes on to say, the goal is to bring the post to the person's attention and get them to reshare the post. Great idea. Just like talk to the manager did. Yep. Right? They wrote a blog post. They tagged us in it. They linked us in it. And then she hit me up on Twitter like, hey, check out this post that we included y'all in. And what did I do? Retweet it, share it, quote on it, and mention it again right here. So, anytime you're creating content and you're mentioning someone specific, whether it's a person, whether it's a brand, whether it's a service, contact them via social media. Tweet them, Facebook them, Instagram them, and let them know about that post. They'll, I guarantee you, they'll do exactly what I did. Yep. Read it. Find where you talked about us. Make sure it's legit. Okay, then turn around and read the whole post. You know, and then share it. I want to add a caveat to that guarantee. As long as your post is good. Yeah, yeah, that's why I had to read the post first. Like, make sure this is real. And it was a really great post. Number two. Two. He says, a piggyback popular blog post, pages, tools, which are related blog posts. And the idea here is to find something like a blog post or something that

become popular today and uses to help bring attention to one of your posts. So, I mean, for example, let's say your city releases an article about bad water quality. Right. Right, and so, and it goes viral in your city. Everybody is a big problem. And you're a water filtration company. Right. Then you want to take that article and share it with all your people. And then in the comments or maybe after that or maybe even in the same post, a link to your article about why your water filtration is the best thing ever. Yep. And that way you can capitalize off of that fear and emotion that the city created and then highlight your services. Yep. Makes sense. Number three. Three. He says, create charts for posts when possible. Oh, yeah. Charts are awesome. He says there's something about data that people love. Articles with digits in the title are 175% more likely to be shared. Wow. And he's absolutely right. Why? Because they're easy to understand. Yeah. People love charts. They love graphs. They love data. You can get a visual understanding of what this content is about. Numbers just make sense. And so, yeah, anytime you can create some sort of chart or pie graph or whatever or line graph, then do that because it enhances your content and it draws people's attention. I'd love to see some sort of comparison about difference in traffic draw between top three reasons, top four reasons, top five reasons, top six reasons, and where there's an optimum. Where there's too many. You know there's an optimum. Yeah, there is. It'd be nice to know what it is. Because when I'm researching content, anything that's more than 20 doesn't get looked at. No. Don't have time for that. Exactly. Yeah. Number four. It'd be better if they did top three and then listed 20. Like the title says top three. Well, then I'd dislike it. Yeah. And then I'd maybe put in microtext times four. Yeah. Exactly. Or add my subheading. Yeah. Cubed. Number four, he says,

co-author post. Great tip, Dwayne. Yeah. He says, let's say you have 10,000 followers. Obviously, they all won't see the post, but that's 10,000 potential sets of eyeballs. Then he says, you partner with somebody else who has 10,000 followers, you will double those eyeballs. Some will probably be crossover, but that's cool. And he's absolutely right. If you can co-partner and get someone else to co-sign the same post, maybe even contribute to the content, maybe provide some, I don't know, some image resources, maybe some quotes or some stats or something like that. And then you guys both promote it. Yeah. So did he get into that where if you're going to co-author this, make sure you guys both have the same social game plan. Yeah. Well, he did talk about that some, but what I would say is that, you know, at the end of the day, you're doing this for your business. And so you want that post on your site, frankly, and you just want to give that co-author credits in your site. Now, you may want to encourage that co-author to maybe take that same article and remix it with a slightly different spin. And you can co-write that one, too. And then both of y'all have content that links together. Original content, yeah. Both of y'all have original content that you can both promote. But at the very least, make sure you guys have the same social strategy, meaning you're using the same hashtags, using the same link, and that sort of deal. And so that way, there's some synergy. So co-author, co-papers. Exactly. Number five. Five. He says, retweet everyone that shares your post. Duh. He says, a simple one, but one that will give you some goodwill with your followers and with potential followers. And what I like about that one is, it's really kind of a non-cheesy way to promote yourself. Yep. Right. I'm retweeting it. And so you should do that because you will see an increase in your followers growth when you do that. Benefits in that, for

sure. Definitely. Number six. Six. I like this one. We should do more of this. Turn your title into a question. Oh, yeah. Great tip. Yeah. Could have been a pro tip. He says, by asking a question, you make the potential reader wonder if they're missing out on something. But at the end of the day, everyone likes an answer. I'm going to give you his example. His example was, let's say your title is, How to Unclog Your Kitchen Drain in Five Seconds. Right. Decent title. Right. How to. Evergreen content would probably work. Right. But what if it was, do you know how long it takes to unclog a drain in five, no. Do you know how to unclog your drain in five seconds? Here's the secret. Yep. Totally different title, same exact content. Yeah. Makes perfect sense. And the question one, yeah, kind of makes me want to click a little bit more. I totally get it. Turn your titles into a question when you can because everyone likes to answer questions. Everyone's inquisitive. Exactly. Yes. Number seven. Seven. Ask for participation. He says, you can do this way and get the interaction on social media or you can use it with your blog post. And so a lot of people ask for participation. And I get it from like, I see it a lot with Jordans. Right. I'm a Jordan wearer. And so, you know, I follow nice kids. I almost got beat down the other day because I tried to nudge him from the shoe. First off, it wasn't the other day. For me, everything's the other day. It was like 90 days ago. And more importantly, there were exclusive limited edition, all white, infrared, sixes. What he's saying is the beat down would have been justified in any court in the nation. All of our court, but any hood, definitely. They'd have been like, ooh, the white infrared sixes. Yeah. Let me get one in. And he's still alive? And I'd be like, dude, that's my boss. God, man. I couldn't kill him.

But the look was there. I got the look of if you were in the hood, it would be hurt. Yeah. Hurt locker. But ask for that participation. So nice kids. They'll post Jordans. Right. And here's how they'll get participation. Like this if you like these. Right. Share this if you would wear them. Yeah. And so they end up with a whole bunch of likes and shares. And interestingly, technically, they mean the same thing. Yeah. Because if I like them, I would wear them. Yeah. But some people like them and they wouldn't wear them. Right. Like I've seen shoes like, ooh, those are kind of cool, but not for me. Yep. So I'll double tap that. Yeah. And then the ones like, oh, I've got to get those and share. Yeah. Makes sense. So anytime you. Yeah. Exactly. So if you can ask for some participation in regards to sharing your post, and usually that works with like some sort of contest or something like that, maybe you're going to give a pair away free for the hundredth person who do it, or whatever it is, whatever your product is, you will likely get a higher engagement with those social posts. Engagement. So I mean, it's interesting. He could have easily titled this, Ask for Engagement. Yeah. Exactly. I like participation though. That's interesting. Number eight. Number eight. He says, matter of fact, and I'll do eight and nine together because they're kind of similar. Number eight, he says, share a few stats from the post. Right? So some interesting information in there. And number nine, he says, share a quote from the post. And at the end of the day, what he's really saying is, is, you know, um, highlight the hot topic teasers. Yeah, exactly. Highlight the hot topic in your post, whatever it is that people are looking for, whatever that, that main bit of information that you know people are coming for, go ahead and share that with a link to your post. Yeah. Share it a couple of ways, maybe in

a regular title, maybe in the form of a question, maybe, you know, in the form of a stat, a quote, uh, maybe in the form of a image or whatever, but share it with that link and let people know that this was this post is really about. Thinking of image, uh, number 10, he says, uh, create a meme. And, and he's absolutely right. He says, sometimes you need to spice up your social media stream with some funny or even outrageous items. Um, so like one of the things we're about to start getting to, if you were watching the potatoes, then you probably saw us posing and you may be seeing the flash. We were taking pictures. Right. And so I would like to see, matter of fact, whoever is listening to this right now, hit us up on Twitter, uh, at eWebResults and let us know if you'd be interested in seeing our Instagram picture with the previous tips podcast as the meme text. Right. Right. So we're thinking about using our pictures we take for Instagram and putting our tip from the previous podcast as the meme text and then sending those out every week. Yeah. Right. That would be a meme that references a podcast that is the actual blog post on our site. Right. And that way it's a good way to kind of see what's going on here. And of course, have a visual representation of that tip. Create a meme. It really, really works. Uh, number 11. 11. Number 11. And he says, um, re-share the post when related news comes out. Great tip. Oh, yeah. Great tip. Anytime something related comes out, uh-oh, you're going to take the scab off this wound again and put it back on your face. Yeah. And so, like, uh, for example, maybe we got a client who specializes in the installation of ductless AC units. Right. Right. And so, maybe, maybe Mitsubishi Electric, the kind of industry leader in ductless units, puts out a video and a blog post and it has all

this information about it and it's getting some good traction. Especially a big brand like that because they'll likely have radio and TV and all kind of things supporting that particular piece of content. Well, then you should share it and tag your site, your link, your blog post about how well you install ductless AC units to their campaign. Why would you do that? Because they're promoting how good it is and you're promoting how you can install it. Yeah. Makes sense to do it. Number 12. 12. He says, uh, direct message or email to people included in the post. So, similar to number one where it was tweet the person, now he's saying, you know, send them a message, a private message, an email that's not public, that tweet was public. Anybody who followed me saw that. Yeah. Right? But a direct message is a little more private, a little bit more personal and frankly, it will get more attention. Likely to get more attention. Exactly. He goes on to say, and so, and I'm comparing that to the point one is saying that you must make contact at the end of the day. Anytime you're featuring someone or some brand or something in your post, not only should you tag that person, but yeah, send them a message. Hey, just wanted to let you know that I wrote this post and I included you in it. I wrote you as a reference. Yeah. And so, check it out if you can. And you will likely get that response and then they'll probably respond to you back with probably some updates. Maybe information was out or whatever. But as long as you make that initial contact privately, you'll get a, you have a higher chance of getting a better response from that person. For sure. Last three. Number 13. He says, promote, I like this one. He says, promote the comment discussions. Right? How many times do you, sometimes there are great conversations going on in the comments. Most of the time, there's a bunch of bull

crap. Yeah. But sometimes. A bunch of douches. A bunch of douches. Exactly. Especially if you. But usually, even if it's a total douchey conversation in the middle of this douchiness. There's some brilliance. Some bright light. It's like, first off, it's a great insult to the rest of the douches. Followed by some interesting and very apropos addition to the article that was written. Exactly. And so, you should do that. I mean, because how many times have you seen arguments? Like, I'm frequent a lot of hip hop blogs, right? And so, when like the Meek Mill and Drake beef was going on a couple months ago, all of the comments were Meek fans versus Drake fans. So, they were, it was ridiculously hilarious. Yeah. Like, no, none of you guys even know them too. Yeah. And probably won't ever meet them. Yeah. But you are going to war for them. And you can use that type of stuff to promote your post. Yeah. Please leave comments below. Exactly. Number 14, he says, pre-promote the post. Like, share the snippets before you post it. Yeah. Just like a movie trailer. Or something like that, right? And I think this is a really good tip for artists. So, if you're an artist and you're like creating music and you're writing songs or maybe you're an artist and you're actually painting and creating artwork, then you should do posts for every piece of art that you do, right? A post that talks about your inspiration behind it, what it took to do it, how long it took, where you did it at, who should be affected by it. And if you, and this is a pro tip for my musicians. Right. If you're a musician and you're working on a project, let's say that project has 15 songs, then you should have 15 blog posts, one dedicated to each song. Yeah. And on that blog post, maybe you have featured a snippet of the audio file. That's the preview he's talking about. And you can go into some history. You

may even want to put some lyrics on there. This is a long page content that'll rank extremely well for the subject matter that you're talking about. Yeah. The easiest way to get people finding your lyrics and finding your music. Number 15, and this is the last one. He says, use an old popular post to help promote the new post. And he's right. You may have posts on your site that did well, that somewhat went viral, that got a lot of visits, that those visits turned into a lot of conversions. And maybe that post is similar to some new content you're writing. If that's the case, then go to that old post, put some links over to the new post and re-share that old post. Yeah. People will find it. And then that, not only that, that will make your new post begin to rank higher. Absolutely. So, so I can dig it, man. I can dig it. Dwayne Shooter, um, um, searching the journal. Yeah. Punch in the face to you guy. Uh, 15 advanced ways to promote a blog post on social media. Uh, great article. I'll re-share this and retweet it. Oh, and, um, and you will find the link to this on our blog next week. Um, I think we might be two weeks out. Yeah. Uh, but you'll find a transcript of this podcast, a video of this podcast and a link to this post. Yep. Absolutely. All right. Punch in the face. That is the meat of our podcast. Do we have a, we have some wet news or some blank stare? Well, it was kind of blank stare. We talked about it earlier, but yeah, it was kind of blank. It goes, it's a kind of a double edged blank stare. Back to Facebook for doing a dislike button. So one is like, really, it's kind of late for that. I think it may create a whole bunch of, I told you I'm a professional hater. Yeah. And so I'm going to dislike stuff just because, um, and you

just said, I'm no, I'm not the only one. Yeah. And so I think you're going to create a whole bunch of hostility in that way. But then at the same time. You're going to create more bullying. Exactly. Yeah. It's, it's, it's, it's, you know, it's going to be interesting. And at the same time, it's probably extremely necessary. It's going to be interesting. Yeah. Because there's a lot of stuff that you really don't like. That deserves a dislike. Yeah. Like you see all those pictures, videos of people fighting. Yeah. Dislike, dislike, dislike. Yeah. Right. You know, police killing an innocent black kid. Dislike, dislike, dislike. Yeah. You know, because some stuff, I don't want to like it. Yeah. I want to comment on it. I am. But I don't, but I can't say I like the fact that, you know, he died. Yeah. I really dislike that. You're like, you're, I want to share, yeah, you end up sharing it. You end up sharing it, but I don't like it because I really don't like it. Yeah. And so I can literally dislike it and still share it. Yeah. So from that perspective, I appreciate it. Yeah. I just know it's not going to get used like that because I'm disliking big head babies. All right. Hey, if you're looking to grow your business with the largest, simplest marketing tool on the planet. The internet. Call eWebResults for increased revenue in your business. Our phone number is 713-592-6724. By the way, when you call us, ask about our results guarantee. Yeah. Boom. Results guarantee. Hey, if you have a referral, we have a referral process in place. So if you've got somebody who needs SEO, you don't want to do it, can't do it, whatever, send it our direction. They pay their bill and we pay you. Pretty simple. Still going to be on the radio. One of these days. Great biz idea. It's going to get back on. We'll talk about that later. Let's see. This was filmed live at 5999 West 34th Street, Suite

106, Houston, Texas. The transcript and video of this podcast are available on our website, so go check those out. Thank you guys for making us the most popular internet marketing podcast in the known universe. It is because of all of you all. So thank you so much. Until the next podcast, my name's Chris Burris. So it's Louis. Bye bye for now. Balance check. Balance check. One, two. One, two. Mic check. Hold on. Mic check, man. SEO podcast 291. Learn SEO, man. Have a lot of fun. Oh, believe this. Please don't miss. So turn the volume up and listen to Chuck and Chris. Hey. All right. Balance check 291. Yeah. Yeah.