YouTube Ads: The Secret to Growing Your Brand Now featuring Aleric Heck

Episode51 min2025-07-14

Everything is changing in digital marketing, with SEO becoming more dynamic and YouTube emerging as one of the biggest ways to build your brand. For those afraid of video marketing, now is the time to take the leap and establish a YouTube presence.

Cover art for YouTube Ads: The Secret to Growing Your Brand Now featuring Aleric Heck

About this episode

Everything is changing in digital marketing, with SEO becoming more dynamic and YouTube emerging as one of the biggest ways to build your brand. For those afraid of video marketing, now is the time to take the leap and establish a YouTube presence. • YouTube content lives long-term, unlike other platforms where posts disappear within 48 hours • The most effective YouTube ads follow a hook-educate-call to action…

Full transcript is being added.

Matthew Bertram, host of The Best SEO Podcast
Matthew Bertram
AI keynote speaker · Owner & CEO, EWR Digital · President, ModalPoint

Matthew Bertram is an AI keynote speaker, creator of DIG™ (Digital Information Governance), and owner and CEO of EWR Digital. He helps energy and industrial leaders win visibility in AI search (GEO and AEO), is President of ModalPoint and CMO of the Oil & Gas Global Network, hosts The Best SEO Podcast, and has authored eight books including LLM Visibility. More about Matthew Bertram.

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