10 Remarketing Tools For Reengaging & Winning The Conversion Ep. 538
10 Remarketing Tools For Reengaging & Winning The ConversionRemarketing can help get your brand in front of a more relevant audience. Here are 10…
Smart SEO practitioners fail by chasing bots over humans, skipping strategy for tactics, ignoring KPIs, tracking performance poorly, and following questionable online sources, according to a Search Engine Journal article by Jeremy Knauff.
If you can't satisfy your visitors, they won't buy from you. And if they won't buy from you, is there any real value in ranking well for that particular phrase?
5 SEO Mistakes That Smart People MakeHere are five of the worst SEO mistakes smart people make. If you can identify and avoid them, you'll achieve SEO success far faster and more efficiently.
Because what it takes to rank well today is the same as what it takes to satisfy visitors. If visitors are not satisfied they will not buy, which means ranking well for that phrase has no real value regardless of traffic volume.
The days of chasing algorithms are long behind us, and so the tactics that you used to use that were really focused on chasing the algorithms definitely do not work, and those are like ineffective tactics like keyword stuffing, very specific content length, and manipulative linking schemes.
Host
First priority should always be satisfying your human visitors, not your bot visitors.
Host
It's not test and measure, it's measure and then test.
Host
Hi, and welcome to the SEO podcast, Unknown Secrets of Internet Marketing. My name is Chris Burrows, owner of eWebResults. My name is Matt Burcham, your lone wolf SEO. Lone wolf SEO. Welcome back to another fun-filled edition of our podcast. We are feeling fresh and rested and exhausted, actually. From San Diego. We were in San Diego. This is podcast number 408. We appreciate you joining us. As always, we have a tip from our previous podcast, and that tip is... Do stuff. Track your SEO meticulously. And if it's data-driven, watch it. So one of the things that we say in our podcast all the time is, do not throw money against the wall and see if it sticks. That is not a good strategy. Make sure that your strategy is meticulously tracked and heavily data-driven. Subscribe, follow, boom! All right, so like I said... My interpretation, I thought was pretty good. It was accurate. It was accurate. It lacks some of the bigger words. It was like dyslexia. So we are broadcasting live here from Houston, Texas. And Matt and I, we are your Results Rebels. We just got back from San Diego. It was an amazing trip going out there for coaching. I have a business coach. Well, we have a business coach. And that business coaching franchise actually has a huge event. We went out there. We were finalists for the best marketing campaign. We did not win. Boo! They did not read it properly, apparently. But we did see some amazing, amazing speakers. Darren Hardy. Who else? Chris Voss. Chris Voss. He wrote Never Split the Difference. Some other... There was a... Hellcops. Michelle. Yeah, her name was Michelle McCarthy. So she's... Oh, there was the... What is it? Yes. The bucket list guy. The bucket list guy, Travis Bell. Yes, yes. I think it was Travis Bell. That's what I was going for. The bucket guy. He was awesome. Yeah, he was. Yeah, you got to... We actually got a photo with him. Yeah. So really good. Really cool guy. I would say
that one of the... Probably the learnings that could most impact you that I got... Unfortunately, I think it's a lot harder to implement. It's got to be over time. It's Darren Hardy's saying no. Like, just talk to the hand. Just no. No. No, say no. He talked to the Perot Principle 80-20. Focus on the 20. And then actually, of that 20, focus on the 20. And then of that 20, focus on the 20. And then you're down to like one-tenth and you're just saying no to everything. Warren Buffett. He gave you a really good example of Richard Branson. Oh, that too. Yeah. It was a really cool example. And I'd heard it before where there was a charity organization that wanted to... They were well-funded and they wanted Richard Branson to come out and speak. And they offered him $100,000 to come speak. He was like, no. $200,000. No. Like $400,000. And look. We'll have the plane. You come. You drop in. You speak for one hour. You leave. Like, no sign. No nothing. No. Well, they had already sold it to their people. Oh, yeah. That's right. They were desperate. All right. Here's the blank check. It can go to you or your charity. And then when they finally got a hold of somebody, they said, look, Richard has said he's got three things on his priority list. If it isn't married or significantly impacted that priority list, then it shouldn't get through to him. Strategic strategies or time that he's focused on. And it's, you know, time is the most important thing. That's kind of what I got away from that. Absolutely. All right. So we do have a review. I wanted to jump into it right away. Uh, this is from THC D and it is five stars. It says great podcast and super nice and helpful guys. I need help with SEO after HTTP and to HTTPS switch any info or a podcast on this would be great. So he just switched apparently from HTTP to HTTPS. Oh, yeah. That can
be a little bit problematic. Um, change it in analytics too. Yeah. Change it in analytics. Change it on, uh, uh, search console and make sure. You've got your HD access three on redirected. Um, cause that's the right thing to do. So we got another five star review. Oh yeah. On Yelp. Yep. From Colton. Go. All right. Yeah. We've been helping him a lot. Uh, so a punch in the face to you, Colton, if you're watching. So he's one of those clients who he's very patient, right? Is it? He called and he's like, look, and it wasn't our fault, but his email was down. Right. And he's like, look, I need help with this email. Um, I really got to get this solved in the next two days. And in my head, I'm like next two days, your email is down. So I'm like calling him after hours or like, like we got to help you get this sorted out. And he had just switched over to Google and needed some direction on how to get his emails out of Google, uh, you know, Google suite. So it was, uh, he's a little PPC session with them too. And just kind of get that going. And so, yeah, he gave us a review on Yelp. So punch in the face to you. Boom. Punch in the face to you. Also punch in the face to you, Mr. THC-D. If you have never seen this podcast before, howdy and welcome to the podcast. If you've seen this podcast before and you're back, you might be interested in tips that we can offer you. We have five online marketing mistakes that can tank your business. And of course, how to avoid them. Uh, and you can get that at ewebresults.com slash SEO tip. Nice and easy. Um, the article that we're going to discuss today. Yes, we are discussing an article. The article is five dumb SEO mistakes that smart people make. Um. From where? Uh, it's from search engine journal. Yes. Punch in the face to Lauren
Baker. Um, all right. That's the teaser. Uh, if, uh, now I didn't get his, uh, unfortunately I didn't, I don't even know that I have the author's name on this. Uh-oh, uh-oh, uh-oh. Uh, we will just be apologizing now. Danger, danger. I'm sure. No, is that, oh, is it, is it Danny good? No. No. No. No. No, like, so when I use, uh, in order to print this up, you know, when you're on any sort of, uh, journal, there's all these ads and everything. And when I go to print them, I use a smartprint.com and apparently it's stripped out. We'll put a link, we'll put a link in, uh, uh, YouTube. I know we've already tweeted this. We actually tweeted it last week and I do have it in my notes. We want to give you credit, whoever you are. I don't, I don't know. I just saw this article. You see how much I've read and highlighted? Yes. A lot. No. Nothing. All right. So five dumb SEO mistakes that smart people make. And, uh, and we'll be talking about that here in just a second. Um, let me see what else. We run a contest. We do. We push in every week. Yes. But we got our reviews. Yes. I think we got our Shikos, a share, a like, and a follow. Yep. And so we're going to pull it to the end. Yep. So we'll push that to the end. I do have two Patifs, one from Sean Egan, uh, centralvalleynutrition.com. Had a great conversation with Sean. He will be using us sometime in the future. So punch in the face to you, Sean. Awesome. Uh, and he's got some exciting news around the corner. So, uh, that's kind of cool. Uh, also a pit, Patif. I got a little cough, so I'm trying to control it. It's not working. Uh, the whole time. Alan Watson. He's geeks-onwheels.com. Uh, punch in the face to you as well. Uh, that's probably Alan calling right now. All right. So I had a little bit
of news. Oh, I got some news. Instagram ads, uh, screenshot notification. So, uh, I, I wrote ads like marketing ads. What I meant was ads like two plus something. So now there are screen shot notifications. So if you have, you know, cause the Instagram has like things that can only show up for a little bit of period of time and you can take a screenshot with your phone. Well, Instagram will capture the fact that it's been screenshotted and let you know that somebody screenshotted it. So that's like a Snapchat kind of feature. I feel like it's after the fact, like it's too late at that point. Um, and then Google adds telecommute to their job markup. So, um, if, uh, you know, there's so many jobs now that can be done anywhere in the world, you know, at least in the country, if not in the world. And so, uh, they have their job schema markup and they added telecommute as an option. Cause before it was like, so got a little bit of news. Yes. Big news. Yes. Algorithm update. Whoop, whoop, whoop, whoop. Uh, Facebook. Yes. Mark Zuckerberg is just changing the game on everybody. So, uh, basically, uh, look at your social traffic. Now, if you're paying for social, take a look at it. Ours just dropped like a rock. Disappeared. In a number of areas. Now, now he said, he said, Mark Zuckerberg said that basically he's going to weight that content as, as similar as, uh, content from an individual, like business content from an individual. And it has to have engagement and shares and all that kind of stuff. Ours does. Right. So that shouldn't happen. That shouldn't happen. We're going to call it BS. Yeah. It's zero just across the board. Yeah. So if, uh, you're a social agency out there, uh, and you haven't heard about this, uh, I would check on it. Check your data. We, we, we have a guy that, um, we know pretty well and, uh, want to give him a call and
see, uh, what's going to happen with that. Cause that's got to really affect his business. Uh, I think social signals for Google have not been affected, but it's basically all on Facebook. Of course they want you to buy ads, but they don't say it. Yep. Yeah. Absolutely. Uh, yeah, that's pretty alarming for if you're, if you're all, if all you do is social media. Hey, if you'd like a free website analysis, we can do that for you. All you need to do is go to ewebresults.com and click the button that says, what's it? It says free website analysis. It says free website analysis. That is in fact what it says. That is the potatoes of the podcast. It is time to get into the meat. Um, all right. So this is five dumb SEO mistakes that smart people make. Again, it's on search engine journal. I don't like the name got stripped out. I feel bad about that. I can look it up. I'm going to see if I can do that. Like while Matt takes the reins from time to time, uh, I'm going to see if I can make that happen. All right. So, uh, one of the things he pointed out, he's laughing and go. I'm like, uh, I haven't read this. So, so it says we all started zero. And why are there so many mistakes? Right? Cause, uh, in the, if you're in this industry, you see mistakes happen all the time. They happen from so, uh, quote unquote professionals. They happen from amateurs. Uh, the real, the reality is that for starters, there's a monumental amount of disinformation, uh, out there on the internet. So if you're out there just kind of collecting information and going to try this, going to try that, you might end up in some wrong areas of town. If you will, just call us, just call us. It's simple. I like, I'm like one of those people actually, Chris, that like, you know, everybody's like, I'm going to figure it out myself and I'm
going to read and I'm going to like, I'm going to build it, I'm just going to like call somebody to build it. Or I'm going to like, just like call somebody that knows how to build it. And then they tell me how to build it. And then, or like in the store, where do you go? Right. Where do you go? Right. Like I just asked somebody immediately when I'm working. Yeah. You don't, you're just like, I don't even want to try to find it. Like, where do I go for this? So in the store, I gotta say, I'm, I'm definitely the opposite. I want to sit you around and I know I'm totally comfortable. Uh, I'm totally comfortable going in asking somebody, uh, but I like to like get the lay of the land first. So different strokes for different folks. I hear you used to outsource, uh, uh, like paper writing when you were in college. I, I, I outsourced a lot. Yeah. Dating apps, everything. Yep. Just kidding. Dating apps. I need you to make me a profile. And then the next week you're fired. I don't have any dates. I don't have any dates. Yeah. We need you to get the engagement going. Yeah. So, um, all right. So number one, so this is five dumb SEO mistakes. That smart people make putting bots before humans. I feel like, uh, I feel like, uh, you should never put a bot before human. This says the days of chasing algorithms are long behind us. And so the tactics that you used to use that were really focused on shaking and chasing the algorithms definitely do not work. And those are like ineffective tactics, like, uh, keyword stuffing, specific content, very specific content length, uh, and manipulative linking schemes. All of those are just not going to work. You're really just doing it for the bot. So don't bother. I still see a lot of this. He says that what it takes to rank well today is exactly the same as what it takes
to satisfy visitors. We say on the podcast all the time, if you're providing a good, a good experience to the Google user, then Google will look favorably upon you. Right. And, and that we used to say it really from the perspective of what are you delivering to SERPs? Like, how are you, how are you, uh, optimizing your content so that it places well and then making sure that, that, that it's actually relevant. And I just got to be relevant and engaging and, and thorough and have good outbound links and good, uh, use of multi different types of media. So, uh, yeah. Well, so what I've seen with, with paid ads on Facebook, as well as, uh, AdWords, which, you know, a lot of these learnings, uh, from PPC can be applied to organic or text or like whatever. But the, the words or what's in the anchor text that somebody clicks on or in the ad, those exact words actually should be somewhere on the landing page. Oh yeah. Like the exact. More prominent. Yeah. I don't know. SEO Houston, then the ad or, uh, uh, uh, meta description should say SEO Houston pretty prominently. And even Google will even highlight it there. And then when they land on the page, it should say, yeah, no SEO Houston, I'm talking to you in full sentences, right? I'm talking like a full thought needs to be like almost word for word, right? Because Google's saying and Facebook saying, well, they're clicking on this. So I want to see this from a relevancy. Yep. Well, and we talk about that from continuity, right? I search for this, let's say I search for, I don't know, uh, pet veterinarian and, uh, and then I see an ad that says, oh, get a free, uh, uh, health check. Okay. I wonder why you think that. We're running that campaign for one of our clients right now. Um, so when they land on the page, guess what they need to see, right? You entice them with free P health pet,
uh, or health check, pet health check. You got to see free pet health check, sign up now, like make it prominent. They're probably, they already clicked. That's what they want. Yeah. That's why we, that's why our program instant leads guaranteed works is because it's about, uh, getting the right, uh, ads in front of people who are searching for phrases that are relevant. Those ads are already driving people because of the offers that are in them. They land on the page and the offer is there and boom, you're in good shape. And we're talking about SEO though. Uh, no, but, but, but, but you've seen those pages, right? Like I still see them every now and then those pages that are just made for bots. It's just like gobble gook. And it's like, you know, so it's still prevalent not to say it's working. Absolutely. It says mobile. So he says specifically, here's like what your target should be. Um, it says a mobile friendly website with excellent user experience that loads quickly and is filled with lots of useful, original and well-written content. He, I said that already, didn't I? But he didn't rocket science. I'm telling you, this is like, just do right by the customer, make it a good experience and Google will take care of you. Yeah. Um, that's the first priority should always be satisfying your human visitors, not your bot visitors. If you can't, this is, I love this, right? If you can't satisfy your visitors, they, they won't buy from you. And if they won't buy from you, is there any real value and wanking, ranking well for that particular phrase? I feel like, I feel like the answer to that is all no, right? All no. Yeah. So number two, by the way, I think I have his name and his name is Jeremy Naff, right? So what I'm going to ask you to do, if you have some sort of electronic device that'll allow you to tweet, what we would like you to tweet is hashtag SEO
podcast, tag us in it, at best SEO podcast, at eWebResults. And then this page just disappeared on me because it crashed. And it's Jeremy Naff. So that's G-A-E-R-E-M-Y and Naff as K-N-A-U-F. We'll get it here in a second. It just, I don't know why it crashed on you. I'll go on to the next one. Focusing on packets instead of strategies. All right. Yeah, so we really, this is absolutely right. When you're talking about the two dumb mistakes that people make, hey, I'm just going to start doing this or I'm just going to start link building and I'm just going to start, I don't know, I'm going to do some on-page content optimization to a page that isn't going to deliver any value. We're almost back up here again. It's K-N-A-U-F-F, Jeremy Naff. Nice. I'm so glad to get some credit to him. I thought that was worth the effort. So those are tactics and they're like, let's just jump in and start those tactics. And the reality is, is what's the strategy? What are you going to, what are you trying to do? And I was trying to think of a strategy that we came up recently that was not, not founded in tactics, right? There are tactics behind them. I'll talk about that. But the strategy is, okay, we've got an engineering company here in Houston. You can imagine an engineering company here in Houston actually works in the oil and gas industry. No way. Is that what they do? Yep. Either that or medical. And they actually did medical and decided that they wanted to focus on the oil and gas industry. And so really, in order to get into that industry, this is not like that, you know, in a typical sales funnel, the three to 5% they're ready to purchase right away. Those people kind of aren't out there or there aren't that many of them. Oh, their sales cycle. So you got to get, you got to, so the strategy is establish themselves as engineering experts in the oil and
gas industry, right? So let's make a survey. So there's a particular type of technology that has one listening device or two listening devices called dual telemetry. And so they did a survey on who's installing dual telemetry, how many people have had problems with it. And so now they have this great survey, this great survey of data. One, they're getting their name in front of a whole bunch of people. Actually, a trade magazine emailed the link to the survey to all of their, the people in their organization. Very solid. Boom. And then those people replied, now you've got this list of companies and you've got, what level are they? You know, engineers, operating engineers, just, or technicians, whatever it may be. Uh, and then they follow up and they like deliver this valuable piece. It's a, it's just a great strategy. So they got good white papers and all kinds of stuff. Yep. All right. So did you have a strategy that you wanted to add there related to themes or anything? No. Okay. I do have a very strong strategy that I would like to discuss and get some, some, some slack for, but you got to build based on a theme. Okay. Like when you're doing SEO, people are like, I just want to rank for like 10 different words. Well, if those 10 different words aren't associated with each other in any way, that's 10 different SEO campaigns. Right. And people don't think about that. And you know, it was moving from like one keyword in density, then it, it's moving to like synonyms. Now it's moving to the semantic index. And so it's, it's, what are these topics associated with? So I can tell you that this strategy works and you've got to focus your attention when you're doing SEO. If you want to jump up to that first page quickly, SEO is not dead. I know people out there like to say, SEO is dead. And I got a couple authorities in the space that, that like to say that, but
what they're doing is SEO in a different way. Yeah. They're calling it something slightly different. It's a different strategy, but it's still SEO. SEO does work. SEO is making, it's online PR, right? So, so, so people search on the web, they search on the internet, on search engines. They search a lot on search engines. In fact, Google is making billions per quarter just on the people who only click the paid ads, not even the, you know, not the people who get value from the rest of the website, you know, from the rest of the search results. And it's SEO, it's search engine optimization. I'm optimizing what we're doing on our particular platforms so that we place well on those search engines. It's not dead. It's not going anywhere. But it's, you know, it's fun to say it is because, you know. People like to, ah, let me read that article. All right. Number three, these are dumb SEO mistakes that smart people make. Not identifying worthwhile key performance indicators. KPIs are always valuable. I've heard the phrase recently that it's not test and measure, it's measure and then test. And the reason they make that delineation is before you even start anything, right, the test, know what you're going to measure and have pre-measured it. Because there might be some data that you can already pre-measure and then now start testing because the measurement is so important. You've got to have it in place before you even start the test. What is your hypothesis? Which hypothesis? I like it. It's like a scientific test. Yeah. Like a study. Yeah. Like a little case study. That's what it is. And then how do we prove, really at the end of the day, when we're running these tests, all we're saying is, how do we, what information do we need to prove that we should continue down that path or this path, right? And that's the piece of information that you need to have. You need to know what that piece of information is so that you're
collecting it so that when you get it, you're like, oh, look, clearly we need to go that way because we're bringing the most value for our clients by going down that path. I mean, I, I just do everything based on data, right? We have a lot of data to start with and I have a lot of knowledge to start with that's data. And then it's just data driven all the way through. I mean, it's not what I think or what someone else thinks. It's like, what does the data say? And you know, you follow that and it leads you in the right path. Yep. He talks about some of the key performance indicators that might be relevant in the old days. He kind of went through this whole thing about hits. Don't worry about hits to your website. He talked about links and he makes the point like, hey, if I got a hundred links, that might be good. But what if they're all from the same website? And what if that website is pet related and my website is engineering related, two of our clients. Sounds negative SEO to me. Yeah. That's not good. Those aren't good KPIs for your business. Things that we're really what we, we focus on. We like to visit lots of pieces of data, right? So how, how long are people staying on the page after they get there from the search? Right. So I know that, that the time on page, how many pages bounce rate, all that kind of stuff. And even those are just metrics that lead to the real thing. So if our time on page was terrible and we've said this a long time ago, I haven't said in a long time. It'll be fun to say it again. Even if the time on page is horrible, even if the bounce rate is incredibly high, even if the number of pages that they visit is just one, because the bounce rate is a hundred percent. If they pick up the phone and call you.
It's just efficient. It's just, it's just the best damn webpage you've ever seen. Right. So, um, so make sure you got the right, for us, the right key, the right KPI is actually the conversion, right? And then talking to our clients, which we do on a monthly, on our monthly results call about, Hey, we know we got all these conversions, be them form submissions or phone calls. Did, do they work for you? Are they the right ones? So I've been starting to play with like little micro conversions. Right. Right. And to, to, to really kind of lead into what's going to close somebody. Right. So it's like a, it's like a process. Right. When, uh, I was doing headhunting, we would add up all the value that we took. And then that would be like 25 or 50 grand. But it was like, if you looked at what a resume is worth, what a call was worth, what an interview is worth. A new resume, a new call. And you add it all up, you're just getting paid at the end. Yeah. You know, so. Keep doing those things, those KPIs, um, and, and, and get you to the, to the final goal, which is actually a conversion. All right. Number four of five dumb SEO mistakes that smart people make failing to accurately track performance. We kind of touched on this, uh, cause you've got to have KPIs and he says, unfortunately, a lot of marketers go by gut instinct. I've got to say, I, I actually struck out marketers. I think a lot of business owners. It's when you're overwhelmed with all of these decisions that you could make, you think this happens all the time with our customers. You think, you know, exactly how your customer searches, how they think, what they need to see. And then we get data that shows you otherwise, and then you let it go instead of looking for that data from the beginning. They base it all on them. Yep. Okay. They're, they're looking at, not
from the customer's viewpoint, but from their, their viewpoint, from the business's viewpoint. Yeah. And, um, you know, it's a mistake. Their customers don't work at their business, right? Like they don't know their business. That's that. Yeah. I actually was reading that in the book. The best person to tell you how you're doing is your customers, right? Yep. Like so. Absolutely. Uh, let's see. He said there's great places to get data to track them. Uh, Google analytics, search console, Raven, SEM rush, Moz, those are all really valuable. We're really focusing a lot of attention on SEM rush these days. All right. Were they potential to be a sponsor or something? They were going to be a sponsor of the podcast. I feel like I rubbed in the themes and how that didn't fit in a, in a, in a meeting earlier today. And now you're rubbing in that I did not, uh, did not, uh, seal the deal, uh, with SEM rush. They were trying. Maybe it's still on the table. They're like, let me try to give you sponsorship. Sponsorship. And you were like, ah, I'm good. I'm good. Yeah. I'm going to, I'm going to throw that in the mistake column. All right. Number five, following advice from questionable sources. Um, are there questionable sources out on the internet? No. Anything you read is true. It's all fact. Even if it's conflicting information, both of them are actually factual. Yeah. We know that there's a ton, uh, of information out there. That's, uh, that's some of it's misleading. It's conflicting. I think a lot of people, that's why they listen to the podcast, right? So they get, you can read between the lines sometime when we're talking about what, how we're executing on these things. Well, it's, it's interesting. Cause I read a lot of these like kind of black hat forums and stuff like that. And a lot of this information is pretty old. Right. Okay. Like what people are sharing, not to say that there aren't some killer affiliates out there that
are rocking it, uh, but they're not sharing their tactics in the open forums. Right. Right. They are not. I wonder if the reason we have zero Facebook people watching our Facebook live feed right now is because of the, that's me, is because of the, remember we have to do the sound check. It's because of the algorithm and actually we're watching it here. That's that one is this cell phone probably. So maybe the algorithm hasn't really helped. Uh, cause this is, despite it not being the time we say it's going to be at, it is kind of our normal time. So we usually have about two people, uh, watching actual live. There's, there's, there's been quite a few watching when we're on time. Yes. So it just depends. Uh, but yeah, this is meant for later when you're on your run or whatever. He does say that staying on top of SEO means regularly reading top publications, uh, including this site, right? Search engine journal, search engine land, search engine round table. All of those, uh, will have an impact on your ability. Oh, people are coming. Mark Lynch. Thank you for tuning in. Thank you for saying you're there. We didn't know. It was like, we thought there was an error. Facebook. Uh, we thought that Facebook had just decided we weren't worth it, uh, for whatever reason. All right. Let's get back. We have a lot of engagement. We have like 45% engagement in social. And still our traffic went on the majority of our posts. So there's no way that that should happen based on what he said. Yeah. Just saying. So, yeah, he says stuff. He says, uh, from, he's going to run for office. Is he? He's got a pole, pole, what are they called? A polter? Yeah. A polter. Polster. Right. A pol, polster. Polster. Right. Yeah. In house now. Oh, wow. Like where he wants to know his numbers. Interesting. Yeah. All right. So that really wraps up this particular podcast. Uh, what I'd like to say is if
you like this podcast, please tell three people, uh, we will tell you because it's the end of the podcast. We got our review. We got our likes. Uh, so we skipped this to the end. Uh, the place we'd like you to leave us a review would be, uh, uh, yelp. Do it. Yeah. Yep. Web results. Dot yelp. Slash yelp. Dot com slash yelp. Yeah. And that'll take you right there. Go ahead and leave a review. Hopefully you can make that review five stars. Um, next, uh, the place that you, cause, cause it takes two things. We got to get a review and we've got to get 10 shikos. A share, a like, and a follow. A share, like, or follow on our profile on these platforms. Here's how you get to our profile on these platforms. Six new interactions. There you go. Boom. We, we're going to start broadcasting on multiple channels. We will now be, uh, broadcasting on Spotify. Spot. Oh yeah. We need to add Spotify. Absolutely. Yeah. Uh, it's not really broadcasting. We're going to push our podcast up onto Spotify. Yeah. Uh, so here's how you can shiko us. Facebook.com slash. Eweb results. Twitter.com slash. Eweb results. Instagram.com slash. Eweb results. LinkedIn.com slash. Company slash. Eweb results. And finally, the YouTube channel, which can be found at ewebresults.com slash. YouTube. YouTube. Yeah. That's how you find it. It's pretty easy. I'm like, that one, that one I always struggle with. Yeah. It's been months. The YouTube channel and eweb.com slash. Why can't we just make it? You get the Yelp one. Why can't we make it the same? We, we did. Uh, it got messed up. All right. Oh. Yeah. So. Make my job harder. Grow your business with the largest, simplest marketing tool on the planet. The internet. With eweb results, call us for increased revenue in your business. 713-592-6724. Uh, if you have a referral, so we have a referral program. And what happens is if you refer business to us. Like if you want to work for us
and send us a bunch of referrals. We'll pay you. We'll pay you. Yeah. Quite a large hefty commission. Yep. For good clients. Absolutely. Uh, they pay us. We pay you. It actually works pretty good. But if you just got one, I want to give it to a charity. Oh yeah. That's an, that's an option. You can do that. Yep. Uh, so you, remember this was filmed live here at 5999 West 34th Street, 106 Houston, Texas. Uh, 77092 Houston, Texas. Uh, if you'd like transcript video or audio of this podcast, they are available on our website. And the website is ewebresults.com. By the way, the most amazing thing happened today. You guys who do not live in Houston will appreciate this. We actually were late to a meeting because there were horses everywhere. Uh, they were everywhere. So we actually have the second largest, uh, rodeo in the, in the, in, and maybe the world, but it's certainly in North America. The largest one is in like Calgary. Um, and every time we have the rodeo, uh, on the rodeo beginning of the rodeo day, by the way, I'm going to the barbecue tonight. Uh, they meet out in the suburbs and they ride and they ride the horses in a horse wagon train into downtown. Uh, and so traffic's all jacked up all over Houston. And so, yeah, we were actually late to a meeting because horses were in our way. You can't use that excuse a lot. No. We use it today. Yeah. So, um, hey, we are the most popular internet marketing podcast on iTunes. That is because of you, all of you all. Thank you guys so much for making the most popular. Thanks for sending in questions and, and, and shikoing us and sending, uh, reviews on ewebresults.com. Thank you. Thank you. Uh, in advance. Until the next podcast, my name is Chris Burrus. My name is Matt Bertram. Bye-bye for now. Set me free.
Matthew Bertram is an AI keynote speaker, creator of DIG® (Digital Information Governance), and owner and CEO of EWR Digital. He helps energy and industrial leaders win visibility in AI search (GEO and AEO), is President of ModalPoint and CMO of the Oil & Gas Global Network, hosts The Best SEO Podcast, and has authored eight books including LLM Visibility. More about Matthew Bertram.
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