The SEO Rapper, Page Rank is Gone - Unknown Secrets of SEO E-Webstyle Number 36

Hi, and welcome to the Unknown Secrets of SEO Podcast, podcast number 35. Hey, welcome back. Thanks. Welcome to another fun-filled edition of the SEO Podcast. My name is Chris Burris, owner of eWebStyle. And this is Paul Hanson, sales manager of eWebStyle. Paul, you're sounding a little under the weather there. I woke up this morning, just my body wasn't, my body had other plans for me today. It's all good. I'm still here, ready to talk SEO. Well, you know. I'm going to tough it out this Friday morning. Well, you're certainly not going to miss today. We've got a celebrity in here with us. Yes, we have a celebrity. I thought it had bailed on us for a minute. I was like, oh, come on, man. We called, emailed. I thought he was just going to diss us for a second. I wouldn't do that, man. I wouldn't do that. All right, that's Charles. Lewis's voice, you hear, there. He's also known as Moe Serious, the SEO rapper. Say hello, Charles. How y'all doing? All right, I'm excited. I'm glad you're here. I'm glad we finally made it and got it all coordinated. That's awesome. If you don't know who this is, some of you might, if you've skipped a podcast or two, I'd say about one. Shame on you first. Yeah, really, though. What's your problem with it? Three or four podcasts ago, we brought up a video of a guy rapping about SEO. I'd say about four podcasts ago. And we called him and emailed him. We said, hey, we're going to get this guy on the show. So go back and listen to that podcast if you missed it. But he is here. He's in the studio with us. In the building. In the building. All right. Yeah, a couple of the videos are social media is one. Design coding is the one we first saw. And page rank. But before we get into that, we want to cover a little bit about last time. Make sure you go back and listen to our

previous podcast. We talked about hidden text. We talked about duplicate text. We actually talked about natural wood watches. I'm sure you're thinking, what does that mean? It's a client we've been pursuing. So go back and listen to that podcast. That podcast is actually podcast number 35. Uh-oh, this one's actually 36. This is going to be really confusing. Wow. Because it comes before 37 and after 35. All right. The math is not working today. Apparently, your body had other plans. My mind had other plans. Yeah. We also want to talk a little bit about news. You know, the only thing we could come up with that really kind of sparked some debate in here was Michael Jordan's son and Adidas. And so somebody give me the lowdown. What's going on there? What I heard was that he was refusing to wear Adidas, who sponsors the University of Central Florida basketball team. And so I heard this on talk radio, and I was like, they made a really good point. So when you go to a school, you know what shoes they wear. Oh, yeah. So how is it that Michael Jordan's son didn't know that the school he was about to go to wore Adidas? Well, he knew they wore Adidas. He put on Adidas jerseys, Adidas shorts, Adidas headband. He just wanted to respect his father and wear the shoes. I didn't think about it. Yeah, he wore the whole uniform. The whole unit. He just wanted to wear his shoes. He said it was family pride. Well, you know, I can feel that if my dad was Jordan. I don't know. He probably just never worn anything but Jordan. And I'll tell you what's funny is usually in that scenario, the university will have a talk with the student. And say bye-bye. Yeah, what I read was that when they signed Jordan, the university had a talk with Adidas. And I was like, wow, that is big, man. So I guess he's carrying some weight around that campus. Well, I mean, it's Jordan. You

know, I look at it, let's be real. The school knows that if Adidas drops out and they have the son, they may get a Jumpman endorsement. Oh, man. I mean, like that. Yeah, so, you know, I don't think it's that big of a deal. Either way, they'll work it out. Yeah, they're going to get theirs either way. That's pretty interesting. You know, here's something else I saw in the news. This is random. A Georgetown University college student put an ad on their university website for a personal assistant. A sophomore at Georgetown University put an ad for a personal assistant. I was like, what? That's pretty cool. It was serious. Wow. It was legit. He was like, I really need some help. I'm really busy. So would I need somebody to do my homework for me? Laundry, gas in his car, you know. That's the easy stuff. He's just like, you know, you just take care of my schoolwork. I'll make sure, I'll take care of the rest. I wasn't worried about that when I was in college. We washed clothes in college. Yeah, like it just didn't get done when I was in college. Like the laundry just didn't get picked up. Maybe that kind of explains the whole not dating so much thing when you were in school. Or chasing. Here comes the smelly guy. Everybody, did you notice rooms cleared out? When you walked into him? You know what? I actually did, but that was my roommate. That's for another podcast. I had a hilarious story about my roommate from college. All right. So we've got a couple announcements. We've got a new PowerPoint presentation. We don't have it up yet. That's going to be coming up soon. Paul's done a great job on kind of summarizing search engine optimization, the process and everything. So we'll have that up soon. You guys can see that. Our podcasts are available at podomatic.com. We're actually going to move all of our podcasts over to Podomatic. So you can find us there at ewebstyle.podomatic.com. Podbeam, too.

We're also listed on Podbeam. Podbeam. Okay. Excellent. And we actually pulled up ewebstyle.podomatic.com on my, I've got a PPC, power, whatever, personal computer phone. It's a Touch Pro. It's running the Microsoft software. And we could actually hear the podcast on that. So that was kind of cool. So if you want to hear the podcast on your phone directly from the website, you can actually do that. So that's pretty cool. All right. So we do have Chuck in the house, also known as Mo Serious, right? Yeah. Mo Serious Entertainment. You are doing a lot of stuff. Apparently, you've been in the search engine optimization business since before there was a search engine optimization business. Can you tell us a little bit about how you got your start? And we'll go from there. All right. Well, basically, I'll say in late 2001, early 2002, I joined a web design firm. And we began putting out thousands on top of hundreds of thousands of templated websites at 50 bucks a month. And basically, we figured we need to get these sites listed in the search engines. And that was with a company called Xites at the time, right? Web Sites. X. It's pronounced Web Sites. Oh, right. So it's spelled with an X. Web Sites, yeah, with the X. Yeah, spelled with an X. And then the owner, Gene McCubbin, he pretty much had an entrepreneurial spirit. Right. And was like, let's go after search engines. Yeah. Let's get these sites listed. He bought out some owners, changed the entire company name, changed the focus, changed the direction. Well, you know, and that makes sense because the day we finish a website, or I always say this, or 30 days after we finish a website, our client either asks us the day we give it to them, or 30 days later, they're like, so, hey, this is a beautiful website. I love it. So how do I get on the first page of Google? So it makes a lot of sense. So he started, kind of spun off

and started a new company? Yeah, we spun off, started something totally new with the whole focus on doing just that, getting these people listed on the first page of Google. And, you know, obviously the quickest way to do that was to buy ads. Right. And so we obviously began managing PPC, and then, you know, alternatively we began doing SEO as well. Right. And so that's kind of where we're at now. Well, that's where they're at now, actually. And so you worked, so that was early on, so you worked with Pop Labs, was that company. And that was from their inception, actually, until a while later. And you did your first rap video, your SEO rap video, while you were still at Pop Labs? Yeah, I was with Pop Labs, and a funny story, we had a little inter-company seminar, if you will. And, you know, everyone was presenting on different topics. And a partner of mine, Brad, shout out to Brad, we had to do a presentation on link building. Right. And I was tired of seeing this boring, you know, PowerPoint presentation. Hey, hey, are you talking about the PowerPoint presentation, Paul, just put together? So I told Brad, I said, man, I'm going to write a rap about link building. Brad challenged me, and, you know, being the ultimate sports fan, I was up to the challenge. Right, right. So I wrote a rap about link building. My vice president at the time, Kelsey Ruger, recorded it. He had the bright idea, Chuck, you should put this on your YouTube page. Yeah. So I uploaded it, and that was the start. That was link building 101. That was the first video. And about how long ago was that? Oh, God, that was probably 06. 06, wow. So maybe, yeah, 06. Three years ago. Mm-hmm. Well, you know, it just goes to show the value of... 07? Yeah, 07. It goes to show the value of, you know, that kind of quality material. You know, we always talk about content is king when you're

doing search engine optimization. Keywords are actually more important than content because you've got to get the keywords right. But when you put together good content, like, you know, yours is, it's, you know, it's clear, clear, it's easy to understand, it's relevant and accurate and entertaining. You put something like that together, and it's going to be around three years later. And even if that's in an article, even if that's in just, you know, hey, a high-quality podcast, kind of like ours. That information is going to be around. It's going to be around for years, and it's going to be promoting, you know, your company or you, and in this case, you, because I know you've mentioned that you've moved on from Pop Labs since then, and maybe you can talk a little bit about that. But, you know, anybody out there listening, you know, spend some time, put some effort into some high-quality information, some high-quality articles that other people will link to, some, you know, high-quality videos or viral videos. You know, those efforts that you spend, aside from being fun, right? Like, we did a viral video here. It was just fun to do. And aside from being fun and educational, it's also going to be highly valuable. So, hey, man, before we go, where can somebody go watch these videos? You know, I'm all over the Internet. For the sake of giving one URL to go to, I would go to www.theseorapper.com. Oh, okay, so you picked up that domain. Yeah, you go there. All the videos are there. You know, shout-out to WordPress. What's going on, Matt? At Automatic, the whole Automatic people. That's a WordPress blog. So, yeah, theeseorapper.com. And which, how many videos? You have Link Building? We have Link Building 101 was the first one. Then I did Social Media Addiction. Then we moved on. Social Media Addiction got a little buzz, and I got a request to do one on PPC. Okay. So, then we released Page Search 101. That one went crazy. And that's when a lot

of people started hearing the name Pop Labs and SEO Rapper. And so, then I did Design Coding. We debuted that one at SES New York. Oh, you did? Yes, back in 2007. That's my personal favorite. Okay. This is no joke, dude. I sing that line, don't use bold, please use strong. Strong? If you use bold, it's old and wrong, dude. I do that all the time. I said it the other day at my desk, like, don't use bold. This is the first time. That's the first video we saw. We did a podcast. The very next podcast, we started talking about you and tried to get in contact with you to get you in here for an interview. And that was one of the things that I, you know, I would just use bold because it still works. And I was like, yeah, nobody ever told me in 2004. Because that's, it's not old. It's way old. It's wrong. It's wrong and wrong. And so, it was crazy because after we debuted that one down there at SES, I mean, literally, you know, the guy, Kevin, who was orchestrating SES, he was like, you can't upload it. You have to debut it down here. So, he debuted it down there, got back to the hotel room, uploaded it to YouTube on a Friday, I think it was. Monday, back in Houston, it was already at 10,000 views. Wow. Wednesday, it was. Which one? Design coding. Design coding. Design coding. By Wednesday, by the end of the week, it was at 100,000 views. You're at a couple million now, I think. Well, no, design coding still, obviously, was the most popular. It's like right at 500,000, I think. Like, collectively, almost at a million. Okay. Cool. That's awesome. Wow. Yeah, so after that, then we did, I did a remix to Social Media Addiction. A remix? That's just cool, man. I did a remix to that one. Do you have a dance mix? Well, yeah, the page rank is the dance. Yeah. Page rank is the dance.

I've seen that one. I saw that one. Page rank. It's the dance. And I saw on, I think it was on YouTube, some video of, you're like in a restaurant or something with some girl doing a movie. Yeah, that's the page rank. That was actually shot at the Lurie. That was in, that video there was actually shot at New York. When we were down there for SCS, we were in the subway. Oh, wow. We were in the subway. Wow. So the video in the subway, that's cool. Wow. That is very cool. I'm sure everybody was like, what? What are they doing? Yeah. Do the page rank? Yeah, and Audra, too. What's going on, Audra? She was in the video with me. That's cool. So go to sclrapper.com and check out all of Chuck's videos. They're all awesome. So the next thing, you were with Pop Labs. You did a number of the videos with Pop Labs. Yeah. And then you got so famous, you got enticed away from Pop Labs, right? Is that what I understood? Well, kind of. I mean, I don't call it fame. Like I said, a lot of my coworkers and peers had more fun with it than me. Yeah. You know, they enjoyed it. It was just, it was work to me. I make music. Right. That's always been my love. And so to me, that was just another project. Right. But, you know, the quality was there. Yeah. We spoke about content. The content was on point. Yeah. You know, it made sense and it was correct. It flowed. Yeah. Yeah. And so with that, it did open up some other opportunities for me. I was able to meet Andy Jenkins and, you know, the crew at StomperNet. And so they brought me aboard over there, pretty much gave me an offer I couldn't refuse. And, you know, part of the way is good with Pop Labs. I know still my people, still love them, but I had to, you know, do what was right for my family. Yeah.

No, that makes sense. So StomperNet made a nice offer to you. You were actually, they're out of Atlanta, right? Yeah, they're based in Atlanta, man. But they gave me an opportunity to work virtually from home, which is good and bad. Work from home is great. You know, wake up, put on my PJs in the kids' school and go to work. All right. I think you just said you sleep naked. What? Because you wake up and put on your PJs. I did agree. You wake up and put your PJs on. Hey. At least he's not working naked. I wake up, I take off my PJs, I go to the office. You know, the problem with work from home is you gain weight. All right. Yeah, everything's easily accessed. Yeah. Yeah. No, that is true. I worked from home for quite some time. And it's sometimes hard to make that, you know, okay, now I'm working and now I'm with family or now I'm not with, you know, whatever you're doing at the time. And you end up, it just kind of gets so intermingled. It's really, it is a balance. And then, you know, the TV's always there if you're... Well, I had to make some decisions. Turn the TV off. Yep. Get dressed. Thank you. Yeah, I was going to say, get dressed. I was going to say, you know. Get dressed and, you know, turn off everything. Leave the office phone on, turn the cell phone off and focus. And that's how I was able to get it done. You know, it reminds me of, remember Mr. Mom with the guy who played Batman? The first Batman was Michael Keaton. Michael Keaton. He played a, there was a movie called Mr. Mom. Did you, you're like, man, am I dating myself or what? I don't think I saw that movie. Maybe it's an Anglo thing. You guys just don't understand. I don't know. But he lost his job. His wife goes to work. And he's at home. And he just becomes a wreck. You

know, unshaven. The kids are eating, you know, whatever. The house is a disaster. And he, like, wakes up one day and realizes, just like you were saying, you know, he's got to get it together. He's got to get up and take a shower and get the kids to work and keep the place clean. And he becomes, you know, Mr. Mom. Shout out to all the Mr. Moms out there. Yeah. I mean, because, you know, I recently got custody of my children. Oh, wow. And so, you know, I understand totally. Yeah, so you're Mr. Mom in it right now. Yeah. Yeah, kind of. That's cool. That's awesome. Yeah, and so it's such a true story that, you know, you go, when you go through these transitions, sometimes you really don't handle them well at first. And you're like, you know what? This isn't working. Like you said, I'm putting on weight. I'm not happy with whatever's going on. So, all right. Time to make a change. Yeah. So, you were working with StomperNet remotely. So, from Houston. Telecommuting, as they say. And that went real good. You did a lot of, you handled a really big project over there. Yeah, we did a big project, the Formula 5 launch. It worked well. And, you know, and then after the project was complete, the job was done, basically. And so, you know, I was able to, you know, shift my energies towards running Moe Serious. Moe Serious Entertainment. You know, that's my company. That's my label. That's my life. Right. You know, I breathe Moe Serious. It's Serious in Moe City, in case y'all wondering. I'm from Moe City, Texas. Oh, okay. Hence the name Moe Serious. Boy, well, people don't know what Moe City is. Yeah, Moe City. Missouri City, Texas, man. We're a suburb right outside of Houston. Southwest side. For those of you in Russia. I'm not kidding. We found a website in Russia that references our podcast. Wow. So, it's all that. We actually had to cut and paste the Russian text into.

To figure out what it said. Like, we didn't put it there. Maybe they're dogging on us or something. I was trying to figure out, like, how did we get here and what does it say? Yeah, I get that all the time. I was looking at the design coding video, for example, has, like, thousands of comments people posted in all these other languages. What is he saying? Should I delete this comment? Should I keep this comment? I have no clue what it says. Oh, I'll just keep it. Man, yeah, you've got to be happy for Google Translate. Well, just Google in general because, you know, there's nothing you can't do with Google. I fixed a zipper the other day because of Google. A zipper, yeah. Only problem I have with Google and start to Google. Oh, here we go. Yeah, yeah. The problem I have with Google is about a few weeks ago, I released a PageRank video. Yeah. Right? How to get your PageRank up, how to get these links, yada, yada, yada. And then, two weeks later, they released a statement that they're not even valuing PageRank anymore. You know? That they're actually removing it from the Webmaster Tools and can't find it in the Google toolbar or anything. Oh, that's news to me. That's a better story. You've got to stay on it. That is news to me. I did not know that. And so then I was like, okay. Do you believe that? Well, I mean, it's Google. Why not believe it? Well, here's, because the first thing I think is, okay, yeah, take it away from visibility, but it's still in the equations. Well, I believe that, you know, with the rise of Bing and with the rise of, you know, Twitter and all these social media platforms, people are, there are more other places you can get information. Right. Google still has the majority of the search volume. Right. But, you know, they still have to stay ahead of the game. Right. And so I believe with the PageRank leaving,

there's probably an algorithm change coming. There's probably a few other things they have in the pipeline. Oh, wait. Say that again, because that's going to affect people that are listening to this podcast. You think there's an algorithm change coming. I mean, if you subtract PageRank, then something has to be done. The algorithm must change. So kind of, so it sounds like they've pulled all the PageRank information out. They haven't changed the algorithm yet. So it's still in there, right? So that algorithm, I believe it, that algorithm change is coming. I mean, just like, you know, people, when they stopped using meta information, for example. Right. Because people were manipulating it to get how you write. So they changed it. And so now, you know, people are understanding tips to get your PageRank higher, like linking the sites with higher PageRank, putting relevant content, you know, basic stuff, okay, to ends up manipulating the search engine. All these false links and paid links and link swapping and stuff people are doing, they're going to change it. And, you know, one day, I read this about two or three days ago, it's Twitter and another social media site are, I think, hooking up with Google for search. So that they can, so that search, so that upload Twitter, or tweets, and Twitter and Facebook. Facebook. Their tweets are indexable. Indexable. Indexable. Yeah, yeah. Tweets are, they've already been indexable, but I believe Google is placing that rank a little bit higher. Okay. Because... Maybe that's what I just read then. Because, I mean, because Twitter is, you know, Twitter.com slash Chuck. Yeah. That's what I like. It's your blog. But, like, I mean, I, you know, I'm a Twitter-holic. I use TweetDeck, and I keep it open. And, you know, I find out half the news before CNN finds out, before, you know, it's already a trending topic on Twitter before the news comes on at six. Wow. You know, and so, it makes sense for Google to rank that. Yeah, it does. Why not rank it?

Yeah, I mean, because, I mean, that's where people are going these days, and when something happens in the news, Michael Jackson dies, Kanye West pisses somebody off, it's on Twitter. And immediately. When you say someone, you mean everyone? Yeah. So, immediately, so I guess it makes sense for searching to say, let's get some of that. It's relevant, and it's new, and it's changing constantly. We talked about this in one of our podcasts. I didn't really realize the value of Twitter. You know, we're so busy trying to grow the company, and we're doing things for the company and for our clients, that, you know, sometimes we don't have the opportunity to stay on top of things, on top of everything as much as we can. I didn't realize how big Twitter was until Michael Jackson died, and the VJs on MTV were reading off the tweets from the other celebrities in the industry. And I was like, oh, wait a minute, this is kind of big. I think it was about a week later we started our Twitter page. And it's crazy, because, you know, being in the online marketing industry and social media, I try to stay abreast of every new thing that comes out. As soon as it comes out, I sign up for it, beta or not, and try it out. I had my Twitter account literally, like, you know, months after they launched it in beta. That's how I was able to get the name Chuck. Chuck. Because nobody had it. Trust me, Chuck and Chris and Paul. No wonder man. And then I kind of slept on it for a while. You know, I wasn't using it. And then, you know, I began using it some more. And now it's crazy. I'm glad I got in early. There's some new things coming out. I'm waiting to get my hands on those and try those out. Google Wave, if you hear this, send me an invite. Google Wave. I need a Google Wave invite. Okay. All right. I think I've heard about

that. I think I read about it. I've heard about that. It's like an integration of a lot of different. Well, I've seen a couple videos about it. And I heard some other people talking about it who were, you know, fortunate enough to get an invite. Hey, hey, Google. Need an invite, man. Send an invite, man. Are you dissing Chuck here? Google, come on. Don't let Paul come after you. Don't make him do a video. He'll do a video. I want to do a video. I want to try it. I want to, you know, to replace my page rank video. Be on the front of the wave, if you will. Yeah, that's cool. So you're always trying to stay on top of these technologies. Now, tweet, there are some situations where I see, like you're talking about, okay, whatever everyone's tweeting about is relevant. We did an example of somebody who, in California, a burrito company, who had like 86 followers and they tweeted a free burrito and 1,200 people showed up to this. 2,500. 2,500 people showed up to their store. And, you know, there are some really great examples. I have a tweet account. And, frankly, I just, I don't use it. Maybe I need to get TweetDeck or something because I just don't end up using it very often. Well, the key to it is using it mobile. Right. You have to use it mobile. Yeah. I'm addicted to my Crackberry right here. Which actually has a crack. Look at that. Yeah, I cracked it at a concert I was promoting. But, anyway, Blackberry has an app called Twitterberry. I'm on Twitterberry right now and I'm going to send out a tweet. Shout out to eWebStyle. All right, cool. And that way, you know, to be most effective with it, use it mobile and just kind of, you know, that way my alerts come to my phone. That way I can stay at Bristol what's going on. So, how would you recommend that a company utilize it? Because I can see it like

I could have a Twitter account, Paul could have a Twitter account, we could kind of be tweeting about smaller things. But a company really shouldn't be tweeting about, you know, the owner went to lunch. That's incorrect. Well, maybe not the owner went to lunch. But let's say. Maybe the owner's always out to lunch. But maybe the owner went to lunch with such and such. Right. Okay, and we've met about this. Twitter is a good way to manage your brand online. Right. I use, for example, for a company, and I normally charge companies for this, so this is a freebie. Take some notes. Let me get my pen. Hold on. I've got to write this down. Twitter, Facebook, and Google Alerts. Right. Set up Google Alerts for your name, for your company name, for your product. So that way, anytime something is posted on the web, you'll get that email with what exactly it was said. If the person who posted it has a Twitter account, respond immediately. Is this Google Alerts about your company? If someone posts a comment about your particular company? Well, for example, I set up Google Alerts for Charles Lewis, for SEO Rapper, for Mo Serious Entertainment, for Poetic Prophet, which is my totally hip-hop name. It's totally different. And so anytime someone posts anything about any of those topics, Google, you know, takes time out of their busy schedule. So send me an email and tell me someone posted this with the link to it. That's cool. That's very cool. Did you get, when we posted, I think we've already posted one of the podcasts that we've done that we talked about you. We transcribe all of our podcasts, so there should be, so you got to, I was able to read it. I just couldn't find the audio. The actual link to the audio. Interesting. Interesting. Well, yeah, Google, so there we go. Free tip. Free tip from Mo Serious, from Chuck, from Poetic Prophet, from... Everything, man. Google Alerts. Sign up for that. I'll be doing that today.

That's some great advice. So a company should be talking about, you know, we meet with this client, we're meeting with that client. Well, and plus, you know, I'll give you a great example of why companies should use it. I use Comcast service at home, right? Right. A phone, internet, cable, and, you know, sorry, Comcast, but I hate it. Switching to U-verse, right? But anyway, I Twittered about my frustration, you know, of my cable going off and on, and so Comcast Bonnie, shout out to Comcast Bonnie, because she did help me out. Right. She hit me back immediately on Twitter. Wow. Chuck, I saw your message, how can I help you, da-da-da-da, what's your account number? And she went in, made some stuff before I knew it. You know, a rep came to my house, they fixed the problem, and then, you know, that was through Twitter. I just vented my frustration on Twitter. She had to follow it up, and, yeah. Exactly. So, did you retweet a shout out to her? Yeah, thanks, Comcast Bonnie got me straight, you know. That is very cool. Yeah. Comcast is on Twitter like that? Oh, Comcast, the airlines, everybody. Wow. Okay, I'm going to go. Now, I'm just holding it off. I didn't want to join Twitter, because I was like, I don't think it's going to last, but I, apparently, am wrong. I need to go, I'm going to go set up a Twitter account. So, that's a great example for a company that services the retail market, like the end users. So, a company that's just B2B, business-to-business, what, you know, other than, you know, so I can be tweeting about, oh, I met with XYZ client, and we do, we keep updates of when the latest podcast is out. So, honestly, we average about one a week, and I know you're going to probably want to kick me in the butt for that. What do you tweet about, like, for your business purposes? Well, I do, um... You're kind of all intermixed, right, personal, business,

or do you keep a separate Twitter account? No, I do everything under me, under Chuck, because I started to do one, the mistake I made was not starting too early on. Right. Everyone knows me, whether I'm doing gospel hip-hop, whether I'm promoting the Zero concert, or whether I'm optimizing somebody's site, they still know me as Chuck. Right. And so, I just... Boy, skirt? How can I get tickets? Sorry. Sorry, you got to be from Houston to understand what just happened, but... I'm trying to get tickets to that concert he's promoting. Well, that one was, uh, that one was, you know, back in July, um, but, you know, I do concert promotion, and so I'm always tweeting, you know, with... Well, I can see there, again, you're after the retail market, so a tweet... Oh, for business to business, to answer your question, um, it would work best, um, obviously the other business... To keep your name out there. Yeah. You know, to keep your name out there, to be aware of what competitors are doing... Right. ...to be aware of what affiliates and or partners in the business industry are doing. And even though it's business to business, somewhere down the line, you still need clients. Yeah. You know, and so to keep them abreast on what's going on with the businesses. Right. And it may, and it may, maybe it even comes down to credibility, you know, we, we've gone through such an evolution of technology where, you know, early on, hey, you probably should have a website, now we understand you need a website. Yeah. And I still have clients. I had a really bizarre phone call this morning from, from a potential client, and, uh, one of the things that she said, I actually wrote this down, she said, I am just saying, you know what I'm saying? No. But you do, though. Yeah. But you do, though, you know. I'm just saying, you know what I'm saying? Well, you didn't, I don't know. Yeah. And, and to her, my recommendation actually,

look, you know, get your business straight. You know, she was talking about transporting elderly and I'm like, you know what? You don't need a website to start with. I'd love to sell you one. Really, you should start with, hey, if you as a person can't grow your own business at all, don't bother. Right. If you can't hand a card to somebody and say, look, trust me with your grandmother and I'll take her to the hospital. Well, you're not going to go anywhere because you have a website. Don't, don't waste the money now. Now, also because she didn't have money. If she had money, then it's going to give her credibility. But that was my recommendation. So we've kind of evolved. Okay. Now you have to have a website. Now maybe we're saying you have to have a Twitter account just for credibility. Hey. I mean, not just a Twitter account. I would say you, uh, it's definitely worth your time and investment dollars to, to get on social media. Right. Twitter. And be social. And be social. Yeah. Yeah. Exactly. Uh, because if you don't, then you, you, you're losing, you know, half the game. You're missing out for Twitter. I mean, which goes back to why Google is, uh, indexing tweets. They're basically using, you know, user generated content. Right. I eat Twitter blogs and so on to populate search results. Right. That's what they're doing. And so as a company, if your website can't get on that first page, maybe your blog post can. Right. Maybe your tweet can. Right. You see what I'm saying? So that's why you do that. Then you link that blog post to your website at point number two. I hope y'all writing this down. You look right here. Google alerts. That's, that's, that's giving free tips, free tips. We'll charge you for it later. All right. So we've, uh, we've come to the end of our podcast here. Uh, we're at 33 minutes. We'd love to do another one, but we'll talk about that off air. We

don't want to put them in a corner. Uh, but, uh, thank you guys for listening. You can find us, um, on Twitter, twitter.com slash ewebstyle. Uh, you can get to our Facebook page. We actually have a Facebook page. The easiest way to get to it is to go to ewebstyle.com slash Facebook. That'll take you directly to our Facebook page. Uh, if you've got a comment, uh, if you've got a, a comment for Chuck here, uh, go ahead and send it to us. We'll make sure that he gets it. Uh, and you can contact us at podcast at e-webstyle.com. Um, Chuck, thanks for much, so much for coming in for this interview. I appreciate it. I appreciate it. Plug your site. Okay. Yeah. You can check me out, man. Like I said, I'm all over the web. www.moserious.com. That's M-O-serious.com. Check that out. You'll find everything from, uh, MySpace to Facebook to Twitter to YouTube to Verb to all of that, you know. So go there. Um, if you're in the rap and you, you know, into, to gospel, go to poeticprophet.com. New album, highly favorite. Coming soon. Um, you can go to, what else I got? Facebook.com slash Mose Serious. Find me there. Friend me up. I'll friend with you. Become a fan, you know, and, uh, we'll do it big. And SEOrapper.com. TheSEOrapper.com. TheSEOrapper. All the videos. Yeah. Go to theSEOrapper.com. Check the videos out. Post a comment and you know how to back at you. Excellent. And, uh, is there any place somebody can see you rap here if they're in Houston? Um, right now, um, the, the only rapping I'm doing locally is all gospel. Right. It's all dedicated, uh, to the Lord. And so, um, I had a couple of shows coming up. Continue Praise Cathedral. That's on Halloween. Um, uh, Church of the Soul. That's actually on Halloween as well. Um, I've been doing a lot of crazy promotion on that, um, because the album's coming up. Okay. Cool. And they can find information about where, where you'll be at.

Go at MoseSerious.com. Come to this page. You'll find it all. Excellent. Well, Chuck, again, thank you so much for coming in. And, uh, this is the end of our podcast. It's actually podcast 36. Uh, we're going to have another fun-filled podcast next time. Thank you guys so much for tuning in. Until next time, I'm Chris. And this is Paul. It's your rapper. Thank you so much. Bye-bye for now.