What is Digital PR?
Answered across 3 episodes of The Best SEO Podcast
Edited and curated by Matthew Bertram, host of The Best SEO Podcast (produced by EWR Digital).
Often called link building 2.0, it focuses on getting brand stories published in relevant, high-quality publications to build brand visibility and reach, prioritizing awareness over backlink quantity.
How experts on the show define it
Often called link building 2.0, it focuses on getting brand stories published in relevant, high-quality publications to build brand visibility and reach, prioritizing awareness over backlink quantity.
From Why Brand Awareness Is The Fifth Pillar Of SEO Sponsored by Spyfu Ep. 548
A creative outreach and content strategy aimed at earning media coverage and links, described in the episode as a distinct skill set that requires understanding why people read content, not just how to write articles.
A content and link strategy discussed in podcast 268 focused on proactively monitoring your link profile and driving new search traffic through content.
From 2015 Year End Review, Part 1 with Chris and Charles #303
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