What is Human in the loop?

Answered across 3 episodes of The Best SEO Podcast

Edited and curated by Matthew Bertram, host of The Best SEO Podcast (produced by EWR Digital).

The short answer

A workflow design where AI completes a task 60 to 80 percent of the way and a human reviews and finalizes the output before it is acted on, ensuring quality without full manual effort.

How experts on the show define it

A workflow design where AI completes a task 60 to 80 percent of the way and a human reviews and finalizes the output before it is acted on, ensuring quality without full manual effort.

From Pairing SEO With Automation With Steven Werley

A model of AI-assisted work where a human reviews and approves AI actions, contrasted with humans being on the loop or largely absent as agents handle tasks autonomously.

From Content First In The AI Era With Zara Carbonell

An editorial practice where a human reviewer checks, edits, and approves AI-generated content before publication to ensure quality and correct optimization targets.

From How To Use AI Without Getting Deindexed With Jon Gillham

Episodes that cover this

Related answers

See the full SEO & AI search glossary.

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