Blogging Tips - #Seopodcast 225

Yes, according to this episode, comments are indexed and can dilute SEO quality, especially if they are spammy or include unrelated links. The advice is to delete bad comments, respond to good ones with relevant replies, and manage keyword density across the comment section.

The hosts say keyword research should drive your content strategy in terms of what to write about and what titles to use, but the content itself must read naturally and conversationally. Keyword stuffing purely to hit a density target is what to avoid.

The hosts advise strongly against relying on guest posts, citing Matt Cutts saying guest posts are dead. If you allow them, you must personally vouch for the author and the content must be very high quality, or it risks being flagged as a low-quality backlink attempt.

The episode recommends publishing on a specific, predictable schedule, such as a set day and time each week. The hosts point to HubSpot as an example of committing to a consistent release time, which builds the kind of followership comparable to a regular TV show.