What is User-generated content?
Answered across 4 episodes of The Best SEO Podcast
Edited and curated by Matthew Bertram, host of The Best SEO Podcast (produced by EWR Digital).
Content created by your clients or fans, such as photos or posts about their experience with your product or service, which you can then repurpose on your own platforms.
How experts on the show define it
Content created by your clients or fans, such as photos or posts about their experience with your product or service, which you can then repurpose on your own platforms.
From Content Marketing Tips - Internet Marketing Podcast Number 206
Content created by users rather than the brand, including reviews, forum posts, photos, and stories, which can improve rankings for long-tail phrases and generate links but can also be low quality or spammy.
From 3 Ways To Get The Most Out Of User-Generated Content with Chris Burres and Matthew Bertram #432
Content produced by users rather than site owners, including blogs and social media posts, which Google began weighting more heavily in rankings around the time of this episode.
From Social Media Attorneys and Doctors, Google Boost - SEO Podcast - Number 97
Content created by site visitors, such as blog comments, which can contribute to or dilute a page's SEO quality depending on whether it is relevant and spam-free.
Episodes that cover this
Related answers
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