10 Remarketing Tools For Reengaging & Winning The Conversion Ep. 538
10 Remarketing Tools For Reengaging & Winning The ConversionRemarketing can help get your brand in front of a more relevant audience. Here are 10…
Mobile marketing in 2018 requires fast-loading sites, mobile-friendly UX, local optimization, voice search readiness, and PPC ad copy that speaks directly to smartphone users to drive conversions.
if your page load time transitions from one second to seven seconds, in a linear fashion, you will get bounce rates that increase 113%
The Only Mobile Marketing Checklist You Need for 2018In today’s interconnected and technology-dependent world, businesses can no longer afford to stay away from mobile. An efficiently launched and well-run mobile marketing campaign can become pivotal in impacting SERPs, traffic, user engagement, and conversions. Chris and Matt will discuss a great article that provides a checklist of general tips and guidelines that…
The episode cites a target of under five seconds, preferably three seconds. It also states that if load time goes from one second to seven seconds, bounce rates increase 113 percent, making speed the single most repeated theme of the checklist.
According to the hosts, more conversions still happen on desktop, particularly for products or services with a longer sales cycle. A client example given is Manning Pool Service, which gets more mobile traffic but more desktop conversions. Purchases requiring more research or commitment still trend toward desktop.
The episode recommends adding phrases like purchase from your smartphone, order from your mobile, or easy mobile leasing to remind users they are on a mobile device. It also advises using site links, call extensions, click-to-call ads, local extensions, and promoted pins, and only running ads when the business is open.
The hosts say claiming and optimizing a Google My Business listing should be done before even building a website. It is described as an easy, fast-impact step for brick and mortar businesses, and something surprisingly many long-established businesses have not yet done.
make sure to claim and optimize your Google My Business listings. I cannot co-sign that more, that's like step one, literally, it's step one, get a Google My Business listing, step two, make my website.
Chris Burris
Hi, and welcome to the SEO Podcast, Unknown Secrets of Internet Marketing. My name is Chris Burris, owner of eWebResults. My name is Matt Bertram. Yes, it is. That's it. I'm just me today. He's just me. It's just me. Welcome back to another fun-filled edition of our podcast. This is podcast number 405. Yes, we have done 405 podcasts. They're about 30 minutes each. Millions of at least a million downloads of our podcast. That's what 15,000 users trust us in our market strategies. Come on, read the USP. To get you results and higher sales and lower cost of acquisition and peace of mind. For our customers. For our customers. Nice job. Print. Seriously, welcome back to another fun-filled edition. As always, we have a tip from our previous podcast, and that tip is? The tip is just block the apps. Just block the apps and just block them all. When you're doing AdWords display, which camera am I talking about? I don't know. Block all of the display ads in apps because they're useless. iOS, Android. You don't really need them, depending on if you're not doing gaming stuff. Yeah. Typically, 95% of the time, you don't need them. Yeah. So. Unless you're selling games. Subscribe. Follow. Boom. All right. Hand me that back. Otherwise, this show will not go very far because I really won't know what to do. Remember, we are broadcasting live here in Houston, Texas. Matt and I, we are your results rebels. We need like an R. What's the H? This is the H town. H town is this one. Is that from University of Houston? No. Because that's a Longhorn show. Houston is this one. No, I thought Longhorn was this way. There's a lot of these things here. Right. So this is Longhorn. This is H town. And then cowabunga. And then this one is a hang 10. Okay. Hang 10. Hang 10. And then the other one we don't want to. Yeah. We don't want to use that one. That is not. I don't know what all these symbols
are. That is not our company hand sign. Hey, before we really jump into anything, I wanted to read this review. This is from John B. And he's helped us out. It's on Yelp. And it is, of course, five stars. And it says, I found eWebResults by their podcast. Enjoyed listening to their ideas on ways to improve my business and think they provide a lot of value. I did a free 15-minute call with Aaron Brothers. What? Yeah. Shout out to Aaron. Shout out. Punch in the face to Aaron as well. And I am really glad I did. He was very helpful. And I'm hoping to plug into their services soon. John, we are hoping you will plug into our services soon as well. And punch in the face to you for that great review. Shout out to Genie, too. We just talked to you today. Genie punched in the face to you. She punched in the face back. So, awesome job. Hey, so we've got a great article we're talking about today. The article is Mobile Marketing Checklist You Need for 2018. It is by Sergey Bribinak. Bribinak. I'm going to go with Bribinak. Okay. Bribiniak. I'll go with that. Bribiniak. I'm going with Bribiniak. All right. If you are in a position where you have some sort of electronic device and you can tweet, what we'd like you to do is tweet and include hashtag SEOpodcast, at bestSEOPodcast, at eWebResults, and also include at Sergey Bribinak. Yes. And his symbol is, his Twitter handle is at G-R-Y-B-N-I-A-K. Sergey, awesome job on the article. Yeah. Really. Excited to jump into it. Really good article. Hey, if this is the first time you're listening to the podcast, howdy. Welcome to the podcast. You're going to have a great time. We're from Texas. That's why we say howdy. If you've listened to this podcast before, you know what we're going to skip. Yeah. We run a contest. The contest has two components. The first component is we need to get 10 shikos. A like and a follow. A
share, a like, and a follow. That's not very Texan, actually. No. So give me the share, the like, and a follow. A share, a like, and a follow. Boom. Yeah. If you give us a share, a like, and a follow, that's 10 of them, and we get a review, then we actually move the part where we tell you how to connect with us and give us reviews to the end of the podcast. We're doing that today. What we will say, what will we say? I don't know. What do you want to say? If you get value out of this podcast, hey, Aaron, could you do me a favor and turn up the AC, please? If you get value out of this podcast, what we would like, you probably would be interested, I don't know, in say five online marketing mistakes that you could make that could tank your business and how to avoid them. It's a free article. You can have it. All you need to do is go to eWebResults.com slash SEO tip. So, one of the interesting things is based on open rates, negative open rates or negative titles work way better than positive titles for open rates. Yeah. Wow. That's what I'm really starting to see. Because we debated that on this one. We did. Yeah. And we have some content writers that like to write negative and clients that want to write positive. And based on open rates, we're starting to see really a trend that negative open rates are better because people just like have to read it. Right. They want to know the inside. How do they protect themselves? Yeah. Yeah. Exactly. It's probably related to that human nature where you have a higher concern about loss than potential gain. Right? So, negative is about potential losses you could experience and positives are actually about potential gains you could get. So, it's just human nature. All right. So, we've done that. We said howdy. We're going to say- Howdy again. We do have a free- From Texas A&M. Website.
We have a free website. Don't hold it against them. That's right. We do have a free website analysis. All you need to do is go to eWebResults.com and click the button that says free website analysis. You can get that process started. I'd like to cover a little bit of news before we get into the podcast. I've got three pieces of news. One is MoviePass. I don't know if you're familiar with MoviePass, but they're pulling out of some AMC locations. Do you know what? Have you heard of MoviePass? I'm guessing what it is. I don't use MoviePass. I don't use it either. I hadn't even actually heard of it. Apparently, you can pay a monthly subscription and that gives you access to actually go to the movie theater. They're trying to be kind of like a Netflix thing, except you go to the movie theater, which is kind of cool. The lady we interviewed yesterday worked at Netflix before no one had heard of Netflix. She's like, where do you work? Netflix. Is that another- She laughed. She was like, ah. Dot-com bomb. It did not turn out? Yeah. Dot-com bomb. Anyway, so they're pulling out and really what they're realizing is MoviePass is not interested in getting people to the theater. It's interested in creating a list of people that they can then market their streaming service to later. Smart. Pretty smart. Surprise. Surprise. Next, Google will let people mute their remarketing. It's a little scary, isn't it? Yeah. It's very scary. It's funny because the article I read called it reminder ads, right? We call it remarketing. What's interesting is Amazon and Facebook obviously will not be affected because Google is making decisions on their own products. There should be no concern when you mute an ad, another ad will show up. It just won't be a remarketing ad. So, I think I'd rather have remarketing ads than random ads. They're relevant. Yeah. Yeah. And then finally, self-driving shuttle bus is in a crash on the first day of service. It's one of the
Google buses. First day. It was not the bus's fault or the software. It was the fault of somebody else who just ran into the bus. So, here's something. So, when the Astros won. Okay. Yeah, they did. Yeah, go Astros. Like, I cut the cord with cable a long time ago. Right. So, I did Google TV. They did like a free. In order to get the Astros game, right? Yeah, and get the Astros. So, most of the ads are all Google ads that were being advertised in the beginning, right? And so, they're starting to get people in front of them. Some momentum traction, yeah. So, I just think it's hilarious that their phone is called the Pixel 2. Right. Like, what's a Pixel? Yeah. Like, it's basically, you're a target. We got you. We got all your information. So, the Pixel is like the tiniest. It's interesting because like for different reasons. They don't call it a Pixel, but I mean. Well, it's the tiniest thing on a screen, right? Yeah, okay, okay, okay. So, you get like one Pixel out. Okay. So, it's interesting. Yeah, I still think the name's bad. Like, there's two. You're talking about the Facebook Pixel. Well, you can just remark it. You know, they're just following you around, got all your data. That's how I'm thinking about it. I think they're kind of poking fun at the consumer. Yeah. But, I see what you're saying too. Right. I mean, that's where my head goes. Well, but even the Pixel doesn't make sense, right? So, why would you want to buy the phone that is the very smallest piece of video? Because of the phones, we want big phones, right? Yeah, exactly. Kind of weird. Yeah. I don't know. Yeah. They should have just called it the retargeting phone, apparently. All right. So, we've got this article. The article is the mobile marketing checklist you need for 2018. Again, punch in the face to Sergey Bribniak. Bribniak. I'm going to go with Bribniak. This time, I pronounce it. So, he goes,
businesses have no choice but to adjust their digital marketing campaigns to a new reality of mobile-driven marketing. Absolutely. And we've actually got some interesting things we'll be talking about that we've come to understand about mobile, how important it is, and where it's actually less important than a lot of people think. So, we're going to talk about that. So, let's talk about mobile marketing trends. 68% of marketing leaders use mobile campaign management tools already, right? Already. And then, here's a couple of other strats. We'll just throw these out to really kind of wet your whistle, get you excited about the fact that we're talking about mobile marketing. It's 83% of all traffic in the U.S. will be mobile by 2018. That was according to Zenith. What year is it? 2018. Oh! Yeah. 83%. We're not there yet. I don't think we'll be there by the end of this year, and we'll talk about that in a second. 50% of U.S. customers will conduct all their online activities on a mobile device by 2018. No, I don't think that's true. I don't feel like. I know that there's a lot of other countries where all of it's mobile, but man, there's probably a lot. Like, kids aren't getting on computers. They may be getting on a tablet. Well, I mean, if you look at it, in what population demographic? Right. That's true. It depends. By 2019, nearly 72% of digital ad spending in the U.S. will be allocated for mobile platforms. I believe that. Yeah, probably. Especially when you're thinking about instant purchases and stuff like that. Because what we find... We'll save that for later. By 2021, over $1 trillion will be spent on worldwide to adapt websites and applications to the realities of the mobile-first world. Back of the truck. Yeah. That's good for business. Thank you, Sergey. I like that stat. It wasn't your stat, but... All right. So, here we go. Mobile marketing checklist for 2018. Number one. So, this is... How many is this? Is this five? Is it five? It's four.
Of these four points, number one is ensure your sites and apps are mobile-friendly. This specifically includes responsive design and excellent load times. By the way, there will be a theme throughout this podcast. And the theme of the day is quick loading website. Yeah. Fast loading website. I thought it was mobile. I thought it was mobile marketing. That's the overall theme. Oh, okay. That's the H1 is mobile marketing. Okay. Okay. The H... We'll call it H3 probably. Okay. It'll keep coming up. All right. So, less than five, preferably... They look for load times less than five, preferably three. Yeah. We look for like three-second load times. Like that's pushing it. Faster, the better. So, here's an interesting stat. So, if your page load time transitions from one second to seven seconds, in a linear fashion, you will get bounce rates that increase 113%. So, from one second to seven seconds, more than double of your traffic is bouncing immediately. Your bounce rate doubles. I can tell you if a site doesn't load in like three seconds, I... You're out of there. I leave. Absolutely. Next is impeccable UX UI, user experience, user interface. Users no longer tolerate these things. Non-optimized... What is it? Non-optimized? Non-optimized, no. Whatever. Non-optimized, poorly navigable pages. Yes. Unclickable buttons and tabs. Oh, I hate that. Images that do not fit on the page. Ah, you got to scroll by. Unreadable content that requires zooming. All of these can be the... I mean, you know, there's websites you got to go. You got to go, oh, oh, oh. Yeah. And then you got to click, oh, oh, oh. Don't need that. All right. And then, finally, under the ensure your sites and apps are mobile-friendly, great mobile search optimization. So, he gave a list here, and I'm going to just... The really key one, titles and meta descriptions, make them shorter to optimize for lesser screen space. I'm not convinced of that. I was going to ask you to talk about that a little bit. Yeah. And actually, I've got another one.
I've got absolute questions. And so, we'll cover that a little bit later. Just remember, pretty soon, we're going to be mobile-first indexing. So, he may not have kind of taken that into consideration. Because if titles and meta descriptions are useful for optimization... And by the way, when I was reading this, I did read an article that was saying having the keyword in the title, in the H1, and in the description is becoming less of a correlative factor in good placement, right? So, it's more about the content and less about how are you manipulating the little tools. Use the semantic learning tool. Yep. I mean, it's about, is this talking about the same topic? Yeah. Not, is the word in there in density? Exactly right. Yeah. And then, implement structured data markup to help search engines trigger rich snippets. Structured markup. We actually mentioned that in our podcast when we were doing kind of the projections over 2018. That's two podcasts ago. That was a really good podcast. All right. Number two. This is number two of the mobile marketing checklist you need for 2018. If you want to have us on your podcast, do some outreach. Yeah. Absolutely. Optimize and personalize content for mobile devices. So, this gets really interesting. Optimization of content pages that are slow to load and hard to navigate. Update your mobile design, right? And implement accelerated mobile pages. So, interesting. We had the founder of Search Engine Journal on. He was on two podcasts ago. And one of the things he brought up is, well, we brought up kind of in terms of, huh? Amp. Is that where you're going? Yes. Amp. Was accelerated mobile pages, Amp. And he talked about how it's a frustration, not just like, so he, as the founder of Search Engine Journal, certainly needed to keep in mind that Amp pages were important for that business, but has also seen lots of other businesses invest a lot of money, lose a lot of money trying to implement Amp pages. So, he wasn't that favorable on
the whole Amp page thing. And it has less, less, there's less things you can do with Amp pages. I mean, I think just getting a dedicated server, optimizing the images. Make sure it goes fast. Yeah. Yeah. Wait, isn't that our H3 is speed? It's load speed? Yeah. So, number two out of this, and this is the very specific optimized and personalized content for mobile devices, optimization of mobile content for voice search. So, we keep hearing voice search, voice search. And we know, like, how many times do you search via voice? I think you, like, five times today, you were on, like, on your phone, like, searching voice. Well, I'm also seeing in the AdWords, Siri, and, like, Google, tell me, like, I'm starting to see quite a bit of it. People trying to catch that. Well, it's interesting how you're having to frame it, but definitely people are using it. He says, use more natural long-tail keywords and implement schema. He did say implement schema again. Absolutely implementing schema is a good thing. So, here's something that's a little more specific, right? It says, users crave specialized and personalized content. Emails, instant app messages, and SMS. All of these elements have amazing open rates. For example, SMS has a 98% open rate. And if delivered... I've been saying that so long. Yeah, you have, yeah. And if delivered during so-called micro moments, they can dramatically increase conversions and ROI. So, you can think if you've engaged them and you've almost got them converted and you get that nice SMS message to them, that's a micro moment, as he describes it, then you've got an increased conversion. Well, you know, we're working on building these email automations that are three prongs right now. Right. So, it's the emails, which is, you know, just the solid workhorse. Right. And then we've got the text messages that we'll shoot off in the automation. Right. And then the direct mail. So, we're expanding outside of just the internet. But we've seen a really good response rate from direct mail.
Yep. So, just heads up. Excellent. And one last thing. Note, AI-powered chatbots are also becoming essential to instant messaging apps. I've got to get another punch in the face to Aaron because he's been working on our chatbots. And it's kind of, it's kind of sexy. It's, we're, we're, we're tip of the spear. Yeah. E-webs, tip of the spear. Tip of the spear. All right. Number three, the mobile marketing checklist you need for 2018. Number three is prioritize local optimization. So, he had a couple points here. The first one, he said, use shorter keywords for organic searches, optimize for longer, more natural keywords for voice searches. I don't know how, how you're distinguishing these. And I think shorter words in general, like, I think we all covet shorter words in general, right? Because it's the shorter words that tend to get more search volume as opposed to the natural, you know, to the long tail phrases. So, I don't know, just like the previous one when we're talking about a shorter title or a shorter description, I'm not sure. Now, what you should be aware of is as you're writing this description, understand on a mobile device, where is it going to get cut off? Because it will get cut off. And so, maybe it should be that it has the same length that is required to do well on a desktop, and I'll talk about that in one second, and be written intelligently so you know that it's going to get cut off at whatever the word count is on a mobile device. Well, you know, it's hard to know exactly what strategies he's implementing when he's saying this because he doesn't go into too much detail. Different strategies require, well, different, like, strategies require different execution, right? And so, we're talking about tactics here, and, you know, it just depends on what's in his head as far as strategy go, because I see what he's saying in some instances, and I definitely see what you're saying. Yeah. Yeah, no, again, right, how you're implementing
it makes a big difference. And then, the other thing that I was going to say is one thing that is absolutely true right now, may not be true at the end of 2018, is more conversions actually happen on a desktop. That's still true. Now, it's certainly on an industry-by-industry basis. In general, the statistics are more conversions happen on a desktop, and certainly when you get into larger purchases, things that are more impactful in our, you know, redirections of your life, right? Not getting a burger, not ordering whatever batteries, but, you know, getting a pool cleaning service, as an example. A longer sales cycle. Anything with a longer sales cycle, a slower, you know, you're delivering a slower cadence, they have to think about it. Have definitely seen that. Yeah. Purchases happen on the workstation. Still, still. And that was always kind of really my, like, theory, like, going into almost everything. Right. But I've really started to see things are starting to happen on mobile. I mean, More and more. Think about, like, Amazon and the app. Oh, yeah. Like, people are making purchases. It just depends on how much thought's going into that and how much research has to be done, I think, is overall still true. But I can tell you, people are using their phones more and more, you know, doing research. Yep. And I think, so the point is, yeah, we, so in the case of Manning Pool Service, our client here in town, they actually get more mobile traffic, but more desktop conversions. I mean, that's true for a number of the clients. I'm just telling you that that was my premise with almost everything. And now it's going to be shifting. It's shifted. I think that's absolutely true. The next one he suggested was consider shortening the content of your info pages to three to five hundred words. And he's talking about the About Us page, product and services page, Contact Us page. I'm going to say I don't think that's a good idea. I think if you've written
650 plus words, which is a good target, you know, may not apply on the Contact Us page, may not apply on an About Us page, may not even apply on a particular product page. But if the product is competitive, you probably want that content. But don't shorten it because people know, just make sure that you can scroll through it and read it and maybe hide it. I think we're talking about like, okay, so we're talking about like SEO, right? Like longer pages for SEO, they can rank independently in Google, longer the better. But then if you're talking about direct response and you're trying to, you know, make a conversion on mobile, I think that that's maybe what he's talking about. He's talking about conversions. The only thing I can really add to this, and I think it can go either way, is like the About Us page, in my opinion, is one of the best places to sell. Okay, people don't think of that. But most people, if you're getting exposed to a business, they do check out the About Us page, they kind of want to know, even the younger generations, more conscientious, more skeptical. And the About Us page is big. And I think it's one of the best opportunities to sell that most businesses miss. Right. Yeah, absolutely. Finally, he says, add, not finally, add your company name, address, and phone number to the header, footer, and sidebar. Well, not on all three. And then prior to your experience over bot experience. So he's talking about, don't worry so much about what the Google bot is experiencing. Make sure that you're delivering a good experience. And like we always say, if you're delivering a good experience to the Google user, Google will like you. And finally, he says, make sure to claim and optimize your Google My Business listings. I cannot co-sign that more. That's like step one, like get a business, like literally it's step one, get a Google My Business listing. Step two, make my website. Like that's the order.
Do Google My Business first. And surprising how many brick and mortar businesses out there that have been around for a long time haven't jumped on the bandwagon yet. And that could be just an easy, easy solution. Yep. That you could implement for your clients or, I mean, I know all our podcast listeners already have done that. If they're, they should reach out to us. But if they, but if you have clients, because a lot of agencies listen, or you're starting an agency, right? That's one of the easiest kind of things to help a business immediately impact their results. Absolutely. All right. Finally, number four. Again, this is the mobile marketing checklist you need for 2018. Adjust your PPC and SMM campaigns for mobile. It says, since few organic results fit in a smartphone screen, investing resources into developing a paid strategy makes perfect sense. It's possible to not have any organic listings on a mobile search result, right? That's Google's goal. Depending on the phone. The whole first page is ads. So he also, think about, so we always talk about the actual description. So the meta description on a, when you're organic, that's the piece that Google shows in your listing when you show up. And that's your first opportunity to start selling, to start managing the expectation of the person who, hey, you're going to go here and you're going to order, or you're going to go here and you're going to get a newsletter. You're going to go here and go, you know, take a picture or whatever it is. He suggests, suggests adding phrases like purchase from your smartphone, order from your mobile, easy mobile leasing, right? So, so they're like, oh, that's right. I am on a mobile device and I could purchase it right now. So. Hold on. I, I haven't done that. Create compelling mobile focused ad copy. Okay. Include not only keywords, CTAs and specifics, which you have to have, but also think about adding phrases like purchase from your smartphone, order from your mobile, easy mobile
leasing, learn something, schedule from your mobile. I've never done that. So next use mobile ad extensions. Specifically, you should try site links. We talked about this like four podcasts ago, a site links, call extensions, click to call ads, local extensions, and promoted pins. Message. Message. Brand new. Oh yeah. They could, they could text you 24. Well, only run your ads. Okay. Only run your ads when you're open. Yeah. Okay. You'll save a lot of money. Most people will bounce if they can't get ahold of somebody on the phone based on. So wasted click. Yeah. Yeah. But you could, you could add a click to text, like talk to somebody. And then I think that the location, the location pins, that's starting to be big. That's fun. Just make sure you have the search partners clicked. Like don't just do Google or it won't show up there. Next set up promoted pins. That's what I meant. This puts your logo on the Google map, which naturally increases visibility and accessibility. That's what I'm talking about. And then finally, he says use Google's smart bidding tool. Do you have a comment on that? Yeah. If you trust Google and you want them to- Do not just spend frivolously. No. If you, if you trust Google and you want to give your money to Google and just let them bid for you, go for it. We'll leave it at that. So he had a couple more stats related to social media marketing by 2019, nearly 80% of all mobile traffic will be video traffic. Now that's kind of not fair, right? Because you can pull down a webpage and it can be a couple of K and you can watch a couple of minutes of video and it'd be a couple of megs or gigs, right? So to say that 80% of mobile traffic is video traffic, I think it's more, would be more interesting is how much, what percentage of your time on your mobile device is video versus other things, right? Because of course, 80% is
video. Like sit down and watch a Netflix video on your mobile device, which I've done actually, and you've used a lot of bandwidth, right? So anyway. I was thinking when he said that, like this is not going to be around for very long. I guarantee you it's going to move past this, but VR, virtual reality or augmented reality or whatever, wearing the glasses. Like, so you put your phone up, right? And I think that that's going to be a growth thing. It's going to be more and more and more. And so when you said most on your phone, well, if you're wearing your phone in your eyes, then it's going to be a lot, a lot of time. Yeah. He says for social media marketing, run live streams and live videos. According to Facebook, live videos are three times more likely, more popular than regular videos. What are we doing right now? Yeah. I believe we're live on Facebook, Facebook live. Yeah. As we should be. And then he, I like this. He says, average person's micro moments are heavily dominated with mobile. Remember we mentioned micro moments, those opportunities that we can really increase conversions. Those micro moments tend to happen on the phone. Right. And so, man, you need to have a social media strategy because when people are on the phone, they're actually on night. He says 96% of customers reach for their smartphone when they need to find something online or simply want to distract themselves. Well, that's the big thing with Facebook. Okay. Uh, everybody, not everybody, but a lot of people get Facebook wrong. Uh, and I know we're not talking about Facebook advertising, but people go, people go to Facebook to escape. Okay. They don't want to be sold something. It's kind of, um, selling from like the front porch. Right. Right. And like you're sitting there and you're offering some cookies and lemonade and you want them to come up and you know, it's, it's, it's a different kind of strategy than like shouting out like at,
at a stadium. Right. Hey, that's like peanuts. Yeah. Peanuts. That's like Google. Right. So Facebook's a little more subtle strategy. You got to kind of entice them, you know, try to get, get their interest as they're distracted. There's more courting. Yes. Yeah. Yeah. Yeah. Yeah. Absolutely. Hey, punch in the face to you, Sergey, uh, bribe-niak, rib-niak, Greg, no, grib-niak, grib-niak. We're going to go, uh, that's what I'm, how I'm pronouncing it this time. Forgive me for mispronouncing your name. Uh, if I did. Sergey. I'm Sergey. I'm Sergey. I'm sure I mispronounced it. Hey, go ahead and tweet, tag him. It's at G-R-Y-B-N-I-A-K. And, uh, that's the meat of our podcast. Boom. So we're about to wrap up. Um, if you like this podcast, we do ask that you share it with three friends. Uh, we also ask that you leave us, the only place we're asking you to leave us a review right now is on Yelp. Make sure you don't tell Yelp that we're asking you to leave a review on Yelp. Just leave a review on Yelp. Uh, we've made it easy to get to Yelp. Just go to ewebresults.com slash Yelp. Then you're there. Um, so we also, as part of our weekly contest, we need that review and we also need 10 shikos. Again, a shiko is a share, a share, like, and a follow. Uh, if we get those shares, likes, and follows, uh, 10 of them to be exact, uh, and we get a review, then we do this section at the end, just like we're doing right now. Um, you want to keep me going to that? I'll keep going. All right. If you're insisting, I really like it. Um, uh, if you're interested in growing your business with the largest, simplest marketing tool on the planet, the internet, the internet, call Eweb results for increased revenue in your business. Uh, our phone number is 713-592-6724. If you have a referral, yes, a referral that is somebody who is interested in some sort of internet marketing, internet marketing,
we can help them. Uh, we can do it fast or we can do it slow. Depends on the accent that we're using at the time. Uh, we're talking websites. We're talking social media marketing. We're talking internet marketing or anything on that little phone, that little thing. Yeah. Yeah. That we can have that little walkie talkie that you carry all the time. We can help you. We have a referral program. Uh, they, you send them to us, they pay their bill and we send you bills or we send to a charity or we send it to a charity if you would like. Um, so reach out to us for that. Uh, please remember we are filmed live here at five nine, nine, nine West 34 street suite. One Oh six, Houston, Texas. Gigamaggy. 77092. Uh, if you are interested in a transcript video or audio of this podcast, you can get it at Eweb results.com. And, uh, that's it. That's our podcast. Thank you guys for tuning in. Hey, we are the most popular internet marketing podcast on iTunes. That is because of all you all, thank you so much for, uh, for tuning in. Thank you guys for being a great listeners and, uh, and reaching out to us, asking questions, finding out stuff. Uh, until the next podcast, my name is Chris Burroughs. My name is Matt Bertram. Bye-bye for now.
Matthew Bertram is an AI keynote speaker, creator of DIG® (Digital Information Governance), and owner and CEO of EWR Digital. He helps energy and industrial leaders win visibility in AI search (GEO and AEO), is President of ModalPoint and CMO of the Oil & Gas Global Network, hosts The Best SEO Podcast, and has authored eight books including LLM Visibility. More about Matthew Bertram.
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