What is Disavow?

Answered across 7 episodes of The Best SEO Podcast

The short answer

A process of telling Google to ignore specific links pointing to your site, used when toxic or spammy links are harming rankings.

How experts on the show define it

A process of telling Google to ignore specific links pointing to your site, used when toxic or spammy links are harming rankings.

From Mastering the Art of Link Building (Part 1) Ep. 597

A tool used to tell Google to ignore specific low-authority or spam sites that are linking to your site, submitted after requesting those sites to remove their links.

From Optimization Under the Hood - #SEOpodcast 267

The process of telling Google to ignore bad or spammy backlinks pointing to your site, described in the episode as very time-consuming and tedious.

From How to Choose the Right SEO Company: 32 Questions to Ask by Adam Heitzman #375

Telling Google you do not want certain inbound links associated with your site, used when spammy or low-quality links are pointing to you and harming your rankings.

From 7 Tips to Protect Your Site From Negative SEO by Aleh Barysevich #378

The process of telling Google to ignore certain inbound links that may be harmful to a site's link profile, which the hosts recommend doing during a redesign before resubmitting the site.

From Website Launch Tips - #seopodcast 215

The process of telling Google to ignore specific external backlinks pointing to your site that you do not want associated with your domain.

From Things to Include in Website Audits - #seopodcasst 194

The process of telling Google via Webmaster Tools to ignore specific inbound links, used when spammy or irrelevant sites link to your pages and you want to avoid a penalty.

From Easy Tips for a Great Call to Action - #SEOpodcast 257

Episodes that cover this

Related answers

See the full SEO & AI search glossary.

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